Alternate Title: DYNAMIC CAPABILITIES AND SERVICE INNOVATION INVOLVED IN THE IMPLEMENTATION AND MAINTENANCE OF CORPORATE SOCIAL RESPONSIBILITY PRACTICES. (English)

المؤلفون: Mazza, Chael, Isidro-Filho, Antonio, Hoffmann, Valmir Emil

المصدر: Revista de Administração e Inovação (RAI); jul-sep2014, Vol. 11 Issue 3, p345-371, 27p

مصطلحات موضوعية: SERVICE industries management, INNOVATION adoption, SOCIAL responsibility of business, SUSTAINABILITY, STRATEGIC planning, MANAGEMENT

مصطلحات جغرافية: BRAZIL