يعرض 1 - 10 نتائج من 39,556 نتيجة بحث عن '"Marketing"', وقت الاستعلام: 1.12s تنقيح النتائج
  1. 1
    Effect of alcohol ad content regulations on young people: a multi-method study

    المؤلفون: Diouf, Jacques-François, Lacoste-Badie, Sophie, Droulers, Olivier, Gallopel-Morvan, Karine

    المساهمون: Centre de recherche en économie et management (CREM), Université de Caen Normandie (UNICAEN), Normandie Université (NU)-Normandie Université (NU)-Université de Rennes (UR)-Centre National de la Recherche Scientifique (CNRS), Université de Rennes (UR), Lille économie management - UMR 9221 (LEM), Université d'Artois (UA)-Université catholique de Lille (UCL)-Université de Lille-Centre National de la Recherche Scientifique (CNRS), Université de Lille, Centre de Recherches sur l'Action Politique en Europe (ARENES), Université de Rennes (UR)-Institut d'Études Politiques [IEP] - Rennes-École des Hautes Études en Santé Publique [EHESP] (EHESP)-Centre National de la Recherche Scientifique (CNRS), Recherche sur les services et le management en santé (RSMS), Université de Rennes (UR)-École des Hautes Études en Santé Publique [EHESP] (EHESP)-Institut National de la Santé et de la Recherche Médicale (INSERM)-Centre National de la Recherche Scientifique (CNRS), École des Hautes Études en Santé Publique [EHESP] (EHESP), Institut du Management (IDM)

    المصدر: Journal of social marketing
    Journal of social marketing, 2023, 13 (2), pp.323-339. ⟨10.1108/JSOCM-01-2022-0014⟩

    مصطلحات موضوعية: Marketing, Upstream Social Marketing, Advertising, [SDV.SPEE]Life Sciences [q-bio]/Santé publique et épidémiologie, Warnings, Alcohol

    URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::a245b8a16e9891a685f652a106301ac1
    https://doi.org/10.1108/jsocm-01-2022-0014

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  2. 2
    Editorial: Interdisciplinary research in services marketing

    المؤلفون: Christofi, Michael, Kvasova, Olga, Hadjielias, Elias

    المصدر: Journal of Services Marketing. 37:1-11

    مصطلحات موضوعية: Marketing, Services marketing, Economics and Business, Conceptual, Interdisciplinarity, Services, Service strategy, Social Sciences, Digital, Interdisciplinary research

    URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::72107b4805ab8558e2657158723f6579
    https://doi.org/10.1108/jsm-12-2022-0380

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  3. 3
    Guest editorial: Current issues in composite-based and covariance-based structural equations modeling: what to do and when to do it

    المؤلفون: Kevin Voss

    المصدر: European Journal of Marketing. 57:1593-1596

    مصطلحات موضوعية: Marketing

    URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::d11e9293aace332c3dfffdb156b342b1
    https://doi.org/10.1108/ejm-06-2023-986

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  4. 4
    Unconventional luxury brand collaborations: a new form of luxury consumption among young adults in China

    المؤلفون: Carlos Diaz Ruiz, Angela Gracia B. Cruz

    المصدر: International Marketing Review. 40:1-21

    مصطلحات موضوعية: Marketing, Business and International Management

    URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::1b5ee5572ac5633132c1d478d5690bb3
    https://doi.org/10.1108/imr-04-2022-0099

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  5. 5
    The role of social marketing in promoting quality of life through the lens of sustainable consumption

    المؤلفون: Lorna Christie, Marike Venter De Villiers

    المصدر: Journal of Social Marketing. 13:419-433

    مصطلحات موضوعية: Marketing

    URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::68fe2bf3b5732276d61c49378e6bb262
    https://doi.org/10.1108/jsocm-04-2022-0089

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  6. 6
    One needs to be reminded and motivated: mediating role of digital nudging for food waste reduction

    المؤلفون: Derek Ong, Shirley Chiu, Elizabeth Andrews, Geetha Nadarajan

    المصدر: Journal of Social Marketing. 13:449-471

    مصطلحات موضوعية: Marketing

    URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::635329af4c64a8d908e8350e97c55875
    https://doi.org/10.1108/jsocm-02-2023-0025

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  7. 7
    Network dynamics and action space

    المؤلفون: Lars-Erik Gadde, Håkan Håkansson

    المصدر: Journal of Business & Industrial Marketing. 38:166-179

    مصطلحات موضوعية: Marketing, Business and International Management

    URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::05bc31c6aa7c5637f31ec8e7b6550dc0
    https://doi.org/10.1108/jbim-10-2022-0454

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  8. 8
    Hell for consumer addiction?: thematic analysis of COVID-19 narratives in a gambling support forum

    المؤلفون: Luke Brownlow, En Li

    المصدر: Journal of Social Marketing. 13:434-448

    مصطلحات موضوعية: Marketing

    URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::9c65d58fcdee9f5ebce53c1b23b37665
    https://doi.org/10.1108/jsocm-04-2022-0069

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  9. 9
    Slow fashion purchase intention drivers: an Indonesian study

    المؤلفون: Atik Aprianingsih, Ira Fachira, Margareth Setiawan, Teresia Debby, Nia Desiana, Shafa Amira Nurryda Lathifan

    المصدر: Journal of Fashion Marketing and Management: An International Journal. 27:632-647

    مصطلحات موضوعية: Marketing, Business and International Management

    URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::706ee185d584ae950b05122836112350
    https://doi.org/10.1108/jfmm-07-2021-0176

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  10. 10
    Why do consumers purchase green clothing? Investigating symbolic meanings beyond social status and the role of consumer mindset

    المؤلفون: Selen Bakış, Hakan Kitapçı

    المصدر: Journal of Fashion Marketing and Management: An International Journal. 27:710-738

    مصطلحات موضوعية: Marketing, Business and International Management

    URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::f7fa1c7ffe8180966008316dd125e3c2
    https://doi.org/10.1108/jfmm-02-2022-0032

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