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1
المؤلفون: Paulo Rita, Maria Teresa Borges-Tiago, Carolina Arruda, Flávio Tiago
المساهمون: NOVA Information Management School (NOVA IMS), NOVA IMS Research and Development Center (MagIC)
المصدر: Repositório Científico de Acesso Aberto de Portugal
Repositório Científico de Acesso Aberto de Portugal (RCAAP)
instacron:RCAAPمصطلحات موضوعية: Marketing, Electronic word-of-mouth, Computer science, media_common.quotation_subject, TripAdvisor, 05 social sciences, Sentiment analysis, Advertising, Sample (statistics), Hotel, Content analysis, Order (business), Booking, Scale (social sciences), 0502 economics and business, Co-creation, 050211 marketing, Brand image co-creation, ComputingMilieux_MISCELLANEOUS, 050203 business & management, Reputation, media_common, Meaning (linguistics)
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2
المؤلفون: Pierre Valette-Florence, Aurélie Kessous
المساهمون: Centre d'Études et de Recherche en Gestion d'Aix-Marseille (CERGAM), Aix Marseille Université (AMU)-Université de Toulon (UTLN), Université Grenoble Alpes - Institut d'Administration des Entreprises (UGA IAE), Université Grenoble Alpes [2016-2019] (UGA [2016-2019])
المصدر: Journal of Business Research
Journal of Business Research, Elsevier, 2019, 102, pp.313-327. ⟨10.1016/j.jbusres.2019.02.033⟩
Journal of Business Research, 2019, 102, pp.313-327. ⟨10.1016/j.jbusres.2019.02.033⟩مصطلحات موضوعية: Marketing, Consumption (economics), media_common.quotation_subject, 05 social sciences, Advertising, Sample (statistics), Conspicuous consumption, Purchasing, Snob effect, Ranking, 0502 economics and business, [SHS.GESTION]Humanities and Social Sciences/Business administration, 050211 marketing, Quality (business), Business, ComputingMilieux_MISCELLANEOUS, 050203 business & management, Bandwagon effect, media_common
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3
المؤلفون: Pedro Torres, Mário Augusto
المصدر: Repositório Científico de Acesso Aberto de Portugal
Repositório Científico de Acesso Aberto de Portugal (RCAAP)
instacron:RCAAPمصطلحات موضوعية: Marketing, business.industry, media_common.quotation_subject, 05 social sciences, Sample (statistics), Advertising, Structural equation modeling, Conceptual framework, ComputerApplications_GENERAL, 0502 economics and business, Retail banking, Personality, 050211 marketing, Social media, Psychological resilience, Psychology, business, ComputingMilieux_MISCELLANEOUS, 050203 business & management, Consumer behaviour, media_common
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4
المؤلفون: Muhammad Salman Arshad, Tanveer Aslam
المصدر: SSRN Electronic Journal.
مصطلحات موضوعية: Variables, Descriptive statistics, media_common.quotation_subject, Advertising, Regression analysis, Sample (statistics), Variable (computer science), Scrolling, Respondent, Business, Marketing, Socioeconomic status, ComputingMilieux_MISCELLANEOUS, media_common
URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::46552d46f598a67c518aefbf33572dff
https://doi.org/10.2139/ssrn.2636927 -
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المؤلفون: Levent Celik
المصدر: SSRN Electronic Journal.
مصطلحات موضوعية: media_common.quotation_subject, Informative advertising, Information disclosure, Sample (statistics), Advertising, Business, Competitor analysis, Marketing, Duopoly, Welfare, ComputingMilieux_MISCELLANEOUS, media_common
URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::cc1c8372a3d634ea548110f02ff5a555
https://doi.org/10.2139/ssrn.1488799