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1دورية أكاديمية
Alternate Title: "The role of strategic direction in achieving innovative marketing" Analytical and descriptive research for the opinions of a sample of workers in Asiacell Communications Company. (English)
المؤلفون: م. احسان سالم مصري, م.م حيدر طو عبدالله, م.م سعد عمي محمود
المصدر: Al-Anbar University Journal of Economic & Administration Sciences; 2021, Vol. 13 Issue 2, p86-104, 19p
مصطلحات موضوعية: RANK correlation (Statistics), ARITHMETIC mean, CELL communication, TELECOMMUNICATION, STATISTICAL correlation
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2دورية أكاديمية
Alternate Title: The role of marketing information system in strategic marketing decisions An analytical study of the views of managers in a sample of five-star hotels in the city of Irbil. (English)
المؤلفون: سامي صابر عبدالله
المصدر: Al-Anbar University Journal of Economic & Administration Sciences; 2016, Vol. 8 Issue 15, p344-378, 35p
مصطلحات موضوعية: DATABASES, PREDICTION markets, INFORMATION storage & retrieval systems, QUALITY of service, MARKETING research
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3دورية أكاديمية
Alternate Title: Diagnosing the reality of electronic marketing deception A survey study of the opinions of a sample of students of the Management Information System Department / College of Administration and Economics / University of Mosul. (English)
المؤلفون: اليوسف, عرفات ناصر جاسم, سن, محمد مصطفى حسين
المصدر: Al-Anbar University Journal of Economic & Administration Sciences; 2023, Vol. 15 Issue 2, p95-212, 18p
مصطلحات موضوعية: MANAGEMENT information systems, UNIVERSITY & college administration, INTERNET marketing, INFORMATION resources management, ELECTRONIC markets
مصطلحات جغرافية: MOSUL (Iraq)
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4دورية أكاديمية
Alternate Title: "Ethical Behavior Constraints for Medicine Sales Representatives and Medical Media and Its Role in Achieving Marketing Superiority" A Pilot Study of The Opinions of a Specimen of Employees Working in Drug Stores in Duhook Town. (English)
المؤلفون: ولاء جمال الدين النوري
المصدر: Al-Anbar University Journal of Economic & Administration Sciences; 2019, Vol. 11 Issue 25, p317-336, 20p
مصطلحات موضوعية: INDEPENDENT variables, DEPENDENT variables, COMMUNITY organization, DIMENSIONS, WAGES
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5دورية أكاديمية
Alternate Title: The Role of marketing Deception in consumer's behavior A prospective study of a sample of customers shopping malls in the city of Erbil. (English)
المؤلفون: دلاور جلال غريب
المصدر: Al-Anbar University Journal of Economic & Administration Sciences; 2018, Vol. 10 Issue 21, p202-219, 18p
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6دورية أكاديمية
Alternate Title: Marketing capabilities and their impact on market share (A field study in Zain Iraq Telecom Company). (English)
المؤلفون: د.معتز سلمان عبد الرزاق, الباحثة ذكرى خضير حمادي
المصدر: Al-Anbar University Journal of Economic & Administration Sciences; 2022, Vol. 14 Issue 3, p407-428, 22p
مصطلحات موضوعية: MARKET share, MARKETING, CONSUMERS, TELECOMMUNICATION, PROFITABILITY, MARKETING management
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7دورية أكاديمية
Alternate Title: The Role of Dimensions of Green Marketing on Achieving Competitive Advantage An Exploratory study at Awa Medica pharmaceutical company in Iraqi Kurdistan Region, Erbil City. (English)
المؤلفون: نسيبة احمد عبدالواحد
المصدر: Al-Anbar University Journal of Economic & Administration Sciences; 2016, Vol. 8 Issue 16, p436-462, 27p
مصطلحات موضوعية: ENVIRONMENTAL compliance, GREEN marketing, COMPETITIVE advantage in business, ENVIRONMENTAL monitoring, MARKET share
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8دورية أكاديمية
Alternate Title: The relationship between emotional intelligence and psychological marketing Field research in telecommunications companies (Zain Iraq - Asiacell - Korek). (English)
المؤلفون: الباحث ايهاب ماجد حميد الحجامي, علي سعيد العامري
المصدر: Al-Anbar University Journal of Economic & Administration Sciences; 2022, Vol. 14 Issue 3, p198-221, 24p
مصطلحات موضوعية: EMOTIONAL intelligence, CUSTOMER satisfaction, MIDDLE managers, EXECUTIVES, INCENTIVE (Psychology), MARKETING management, MARKET share
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9دورية أكاديمية
المصدر: Al-Anbar University Journal of Economic & Administration Sciences; 2018, Vol. 10 Issue 22, p247-258, 12p
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10دورية أكاديمية
Alternate Title: The Integration Between Customer Knowledge Management, Customer Confidence and its Marketing Excellence: An Exploratory Study in Asia Cell Mobile Communications Company in Nineveh governarate. (English)
المؤلفون: القوطجي, بشار ذاكر صالح
المصدر: Al-Anbar University Journal of Economic & Administration Sciences; 2021, Vol. 13 Issue 1, p55-76, 22p
مصطلحات موضوعية: KNOWLEDGE management, PATH analysis (Statistics), MARKETING management, MANAGEMENT philosophy, STATISTICS