يعرض 1 - 4 نتائج من 4 نتيجة بحث عن '"Doyeon Won"', وقت الاستعلام: 0.78s تنقيح النتائج
  1. 1
    Factors influencing consumer use of a sport-branded app: the technology acceptance model integrating app quality and perceived enjoyment

    المؤلفون: Hyun Byun, Doyeon Won, Weisheng Chiu

    المصدر: Asia Pacific Journal of Marketing and Logistics. 35:1112-1133

    مصطلحات موضوعية: General Medicine

    URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::b89830b48f3fa7d670f5c95a87db30cd
    https://doi.org/10.1108/apjml-09-2021-0709

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  2. 2
    The relationship between sport involvement, perceived event prestige, and the intention to attend annual spectator events

    المؤلفون: Doyeon Won, Ho Keat Leng, Weisheng Chiu

    المصدر: Asia Pacific Journal of Marketing and Logistics. 31:1405-1421

    مصطلحات موضوعية: Basketball, Event (relativity), Perception, media_common.quotation_subject, Prestige, Attendance, Marketing communication, General Medicine, Psychology, Social psychology, Event marketing, media_common

    URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::d00ae1f249b93ec17fa87bde55787512
    https://doi.org/10.1108/apjml-03-2018-0103

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  3. 3
    Predicting consumers’ intention to purchase sporting goods online

    المؤلفون: Doyeon Won, Taejung Kim, Weisheng Chiu

    المصدر: Asia Pacific Journal of Marketing and Logistics. 30:333-351

    مصطلحات موضوعية: Subjective norm, 05 social sciences, Sampling (statistics), Advertising, General Medicine, Goal directed behavior, Purchasing, Conceptual framework, ComputerApplications_MISCELLANEOUS, 0502 economics and business, Business, 050211 marketing, sports, Positive attitude, Psychology, GV, 050212 sport, leisure & tourism

    وصف الملف: application/pdf

    URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::158ea2ca633537b52cad52ab68038161
    https://doi.org/10.1108/apjml-02-2017-0028

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  4. 4
    دورية أكاديمية
    Factors influencing consumer use of a sport-branded app : the technology acceptance model integrating app quality and perceived enjoyment

    المؤلفون: Won, Doyeon

    المساهمون: Chiu, Weisheng (VerfasserIn); Byun, Hyun (VerfasserIn)

    المصدر: Asia Pacific journal of marketing and logistics : [S.l.], vol 35, issue 5, pg. 1112-1133. 2023

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