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المؤلفون: Jae Won Hwang, Seo Young Kim, Youjae Yi
المصدر: European Journal of Marketing. 51:946-959
مصطلحات موضوعية: Marketing, Value (ethics), 05 social sciences, Behavioral pattern, 050109 social psychology, Affect (psychology), Product (business), 0502 economics and business, Sociometric status, 050211 marketing, 0501 psychology and cognitive sciences, Social exclusion, Psychology, Social psychology, Consumer behaviour, Social status