المؤلفون: Newton, Joshua D., Wong, Jimmy, Newton, Fiona Joy

المصدر: European Journal of Marketing; 2016, Vol. 50 Issue 7/8, p1137-1158, 22p

مصطلحات موضوعية: BRIDESMAIDS, ADVERTISING, MOTIVATION (Psychology), CONSUMER psychology, MARKETING research

المؤلفون: Alexander, Matthew, Hamilton, Kathy

المصدر: European Journal of Marketing; 2016, Vol. 50 Issue 7/8, p1118-1136, 19p

مصطلحات موضوعية: COMMUNITY involvement, RAILROAD stations, PLACE marketing, ECONOMIC impact, MARKETING research

المؤلفون: Cluley, Robert

المصدر: European Journal of Marketing; 2016, Vol. 50 Issue 5/6, p752-769, 18p

مصطلحات موضوعية: PRESS, SKEPTICISM, MARKETING research, CULTIVATION theory (Communication), PROBLEM solving

المؤلفون: Kasabov, Edward

المصدر: European Journal of Marketing; 2015, Vol. 49 Issue 11/12, p1777-1808, 32p

مصطلحات موضوعية: MARKETING research, PROFITABILITY, CUSTOMER satisfaction, MARKETING ethics, MARKETING theory, CUSTOMER loyalty

المؤلفون: Hietanen, Joel, Rokka, Joonas

المصدر: European Journal of Marketing; 2015, Vol. 49 Issue 9/10, p1563-1588, 26p

مصطلحات موضوعية: MARKETING research, INTERNATIONAL business enterprises, ELECTRONIC music, EMERGING markets, MARKETING literature

المؤلفون: Thøger Christensen, Lars, Askegaard, Søren

المصدر: European Journal of Marketing, 2001, Vol. 35, Issue 3/4, pp. 292-315.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/03090560110381814

المؤلفون: Baker, Michael J.

المصدر: European Journal of Marketing, 2001, Vol. 35, Issue 1/2, pp. 24-27.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/03090560110363256

المساهمون: Maguire, Evelenagh

المصدر: European Journal of Marketing, 2000, Vol. 34, Issue 11/12, pp. 1414-1417.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/ejm.2000.34.1112.1414.2

المؤلفون: Czinkota, Michael R.

المصدر: European Journal of Marketing, 2000, Vol. 34, Issue 11/12, pp. 1305-1314.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/03090560010348461

المؤلفون: Chryssochoidis, George

المصدر: European Journal of Marketing, 2000, Vol. 34, Issue 5/6, pp. 705-722.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/03090560010321992