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1دورية أكاديميةMarket segmentation and travel choice prediction in Spa hotels through TripAdvisor's online reviews.
المؤلفون: Ahani, Ali, Nilashi, Mehrbakhsh, Ibrahim, Othman, Sanzogni, Louis, Weaven, Scott
المصدر: International Journal of Hospitality Management; Jul2019, Vol. 80, p52-77, 26p
مصطلحات موضوعية: MARKETING costs, PHYSICAL fitness centers, MARKET segmentation, BLENDED learning, HOTELS
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2دورية أكاديمية
المؤلفون: Chen, Chiang-Ming, Lin, Yu-Chen
المصدر: International Journal of Hospitality Management; Jun2013, Vol. 33, p490-493, 4p
مصطلحات موضوعية: ADVERTISING, MARKETING costs, PERFORMANCE evaluation, INTERPERSONAL relations, HOTEL finance, ECONOMIC demand, ECONOMIC impact, BUSINESS