المؤلفون: Høgevold, Nils, Svensson, Kristiania, Göran, Roberts-Lombard, Mornay

المصدر: Journal of Business-to-Business Marketing; Oct-Dec2020, Vol. 27 Issue 4, p375-395, 21p, 3 Diagrams, 6 Charts

مصطلحات موضوعية: SATISFACTION, CONFIRMATORY factor analysis, STRUCTURAL equation modeling, CONFLICT management, RELATIONSHIP marketing

المؤلفون: Kofi Amoako, George, Baadu Adams, George, DOE, Joshua K

المصدر: Journal of Business-to-Business Marketing; Jan-Mar2020, Vol. 27 Issue 1, p81-94, 14p, 2 Diagrams, 8 Charts

مصطلحات موضوعية: INTENTION, RELATIONSHIP marketing, CUSTOMER loyalty, CUSTOMER satisfaction, CUSTOMER relations

المؤلفون: Sheikh, Alireza, Ghanbarpour, Tohid, Gholamiangonabadi, Davoud

المصدر: Journal of Business-to-Business Marketing; Apr-Jun2019, Vol. 26 Issue 2, p197-207, 11p, 1 Diagram, 7 Charts, 1 Graph

مصطلحات موضوعية: INDUSTRIAL clusters, K-means clustering, RELATIONSHIP marketing, CONSUMERS, MARKETING strategy

المؤلفون: Besson, Ekaterina

المصدر: Journal of Business-to-Business Marketing; Oct-Dec2018, Vol. 25 Issue 4, p273-297, 25p, 3 Diagrams, 8 Charts, 1 Graph

مصطلحات موضوعية: CUSTOMER services, RELATIONSHIP marketing, PUBLIC relations, INDUSTRIAL marketing, TRANSACTION cost theory of the firm

المؤلفون: Hirshberg, Ronit Segal, Shoham, Aviv

المصدر: Journal of Business-to-Business Marketing; Oct-Dec2017, Vol. 24 Issue 4, p257-282, 26p, 2 Diagrams, 2 Charts

مصطلحات موضوعية: HUMAN behavior models, MARKETING, EXPORT marketing, RELATIONSHIP quality, RELATIONSHIP marketing

المؤلفون: Redondo-Carretero, María, Camarero-Izquierdo, Carmen

المصدر: Journal of Business-to-Business Marketing; Jan-Mar2017, Vol. 24 Issue 1, p57-74, 18p

مصطلحات موضوعية: BUSINESSPEOPLE, BUSINESS incubators, RELATIONSHIP marketing, INFRASTRUCTURE (Economics), VALUE (Economics), BUSINESS-to-business transactions

المؤلفون: Liao, Kun-Hsi

المصدر: Journal of Business-to-Business Marketing; Oct-Dec2016, Vol. 23 Issue 4, p277-291, 15p

مصطلحات موضوعية: INDUSTRIAL advertising, RELATIONSHIP marketing, SERVICE industries, ORGANIZATIONAL performance, MANNERS & customs

مصطلحات جغرافية: CHINA

المؤلفون: Ekaterina Besson

المصدر: Journal of Business-to-Business Marketing. 25:273-297

مصطلحات موضوعية: Marketing, Relation (database), 05 social sciences, Management Information Systems, Maritime industry, Business marketing, 0502 economics and business, Relationship development, 050211 marketing, Industrial marketing, Business, Relationship marketing, 050203 business & management

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::698cabfc039725c44b840e220edc7c71
https://doi.org/10.1080/1051712x.2018.1519968

المؤلفون: Wang, Guocai, Wang, XiaoYan, Long, Yu, Hou, Wee Chow, Ching, Lim Ai

المصدر: Journal of Business-to-Business Marketing; Jul-Sep2015, Vol. 22 Issue 3, p197-210, 14p, 8 Charts

مصطلحات موضوعية: CUSTOMER loyalty, SALES management, RELATIONSHIP marketing, INDUSTRIAL marketing, CUSTOMER relationship management

المؤلفون: Chang, Yong-Sheng, Fang, Shyh-Rong

المصدر: Journal of Business-to-Business Marketing; Jul-Sep2015, Vol. 22 Issue 3, p211-228, 18p, 1 Diagram, 5 Charts, 1 Graph

مصطلحات موضوعية: EXPORT marketing, EXPORT controls, INTERNATIONAL business enterprises, RELATIONSHIP marketing, INDUSTRIAL marketing