المؤلفون: Kyuhong Han, Vikas Mittal, Nailya Ordabayeva, Jihye Jung, Daniel Fernandes

المساهمون: Veritati - Repositório Institucional da Universidade Católica Portuguesa

المصدر: Journal of Marketing. 86(6):116-134

مصطلحات موضوعية: Marketing, Political identity, Repurchase intention, Customer satisfaction, Identity (social science), Belief in free will, Sales, Politics, Work (electrical), Political ideology, Sociology, Business and International Management, Social psychology

وصف الملف: application/pdf

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::5e2994dc7b00e49b7d933a30f276196f
https://ciencia.ucp.pt/en/publications/7c8d846b-1607-459d-9ecd-41fa9475432d

المؤلفون: Fisher, Robert J., Maltz, Elliot, Jaworski, Bernard J.

المصدر: Journal of Marketing, 1997 Jul 01. 61(3), 54-70.

URL الوصول: https://www.jstor.org/stable/1251789

المؤلفون: Frazier, Gary L., Summers, John O.

المصدر: Journal of Marketing; Summer84, Vol. 48 Issue 3, p43-55, 13p, 3 Charts

مصطلحات موضوعية: MARKETING strategy, INFLUENCE, STRATEGIC planning, MARKETING channel management, BUSINESS logistics management, SOCIAL psychology, FIELD research, MARKETING research, SENSORY perception, ECONOMICS

المؤلفون: Sheth, Jagdish N., Frazier, Gary L.

المصدر: Journal of Marketing; Winter82, Vol. 46 Issue 1, p15-26, 12p, 6 Charts, 1 Graph

مصطلحات موضوعية: SOCIAL marketing, SOCIAL change, SOCIAL planning, INTERPERSONAL relations, SOCIAL psychology, SOCIAL policy, MARKETING research, MARKETING planning, MARKETING strategy

المؤلفون: Stern, Louis W., Reve, Torger

المصدر: Journal of Marketing; Summer80, Vol. 44 Issue 3, p52-64, 13p, 1 Diagram

مصطلحات موضوعية: MARKETING channels, MARKETING management, INDUSTRIAL management, PHYSICAL distribution of goods, DISTRIBUTORS (Commerce), EMPIRICAL research, COMPARATIVE studies, BUSINESS logistics, INTEGRATED marketing, MARKETING strategy, SOCIAL psychology, ORGANIZATIONAL behavior

مصطلحات جغرافية: UNITED States

المؤلفون: Ryan, Michael J., Bonfield, E. H.

المصدر: Journal of Marketing; Spring80, Vol. 44 Issue 2, p82-95, 14p, 5 Charts

مصطلحات موضوعية: MARKETING models, COOPERATIVE banking industry, SAVINGS & loan associations, CAPITAL market, FINANCE, BUSINESS models, CREDIT unions, STRATEGIC planning, ORGANIZATIONAL behavior, MARKETING research, SOCIAL psychology, CONSUMER behavior, MARKETING

المؤلفون: Nord, Walter R., Peter, J. Paul

المصدر: Journal of Marketing; Spring80, Vol. 44 Issue 2, p36-47, 12p, 1 Chart

مصطلحات موضوعية: BEHAVIOR modification, CONSUMER psychology, MARKETING management, INDUSTRIAL management, MANAGEMENT literature, BEHAVIORAL assessment, MARKETING literature, ORGANIZATIONAL behavior, MARKETING research, INDUSTRIAL marketing, SOCIAL psychology, ORGANIZATIONAL sociology

المؤلفون: Houston, Franklin S., Gassenheimer, Jule B.

المصدر: Journal of Marketing; Oct87, Vol. 51 Issue 4, p3-18, 16p, 1 Diagram, 2 Charts

مصطلحات موضوعية: SOCIAL psychology, MARKETING, MARKETING research, EXPORT marketing, INTERGENERATIONAL relations, SOCIAL exchange, SOCIAL interaction, MARKET segmentation

المؤلفون: Nitzan, Irit, Libai, Barak

المصدر: Journal of Marketing; Nov2011, Vol. 75 Issue 6, p24-38, 15p, 2 Charts, 5 Graphs

مصطلحات موضوعية: SOCIAL network research, CONSUMER research, CONSUMER behavior, CUSTOMER retention, CUSTOMER relations, SOCIAL psychology, MARKETING

المؤلفون: Cox, Dena, Cox, Anthony D.

المصدر: Journal of Marketing, 2001 Jul 01. 65(3), 91-103.

URL الوصول: https://www.jstor.org/stable/3203469