يعرض 1 - 10 نتائج من 8,404 نتيجة بحث عن '"Marketing"', وقت الاستعلام: 3.61s تنقيح النتائج
  1. 1
    دورية أكاديمية
    Analysis of an on-demand food delivery platform: Participatory equilibrium and two-sided pricing strategy.

    المؤلفون: Zhou, Wenli, Zhu, Siyuan, Cao, Ping, Wu, Jie

    المصدر: Journal of the Operational Research Society; Jun2024, Vol. 75 Issue 6, p1193-1204, 12p

    مصطلحات موضوعية: FOOD chemistry, PRICES, LOCAL delivery services, EQUILIBRIUM, SUPPLY & demand, TARGET marketing

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  2. 2
    دورية أكاديمية
    Probabilistic selling in a distribution channel with vertically differentiated products.

    المؤلفون: Chen, Ting, Yang, Feng, Guo, Xiaolong

    المصدر: Journal of the Operational Research Society; Jun2024, Vol. 75 Issue 6, p1076-1091, 16p

    مصطلحات موضوعية: MARKETING channels, REVENUE sharing (Corporations), ONLINE marketplaces, PRICE discrimination, PRICE sensitivity, INTERNET stores, BOUNDED rationality

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  3. 3
    دورية أكاديمية
    Measuring the lagged effects of advertising goodwill on dynamic promotional efficiency in the automobile industry.

    المؤلفون: Yeh, Li-Ting, Chang, Dong-Shang

    المصدر: Journal of the Operational Research Society; Oct2023, Vol. 74 Issue 10, p2094-2108, 15p

    مصطلحات موضوعية: AUTOMOBILE industry, DATA envelopment analysis, GOODWILL (Commerce), ADVERTISING, MARKETING strategy, ECONOMETRIC models

    مصطلحات جغرافية: UNITED States

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  4. 4
    دورية أكاديمية
    A calibrated Fuzzy Best-Worst-method to reinforce supply chain resilience during the COVID 19 pandemic.

    المؤلفون: López, Cristina, Ishizaka, Alessio, Gul, Muhammet, Yücesan, Melih, Valencia, Daniela

    المصدر: Journal of the Operational Research Society; Sep2023, Vol. 74 Issue 9, p1968-1991, 24p

    مصطلحات موضوعية: COVID-19 pandemic, SUPPLY chains, FUZZY numbers, MARKETING channels, CASH flow

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  5. 5
    دورية أكاديمية
    A closed-form solution for the stochastic volatility model with applications on international stock markets.

    المؤلفون: Shi, Yanlin

    المصدر: Journal of the Operational Research Society; Apr2023, Vol. 74 Issue 4, p1183-1197, 15p

    مصطلحات موضوعية: VOLATILITY (Securities), MARKET volatility, MARKOV chain Monte Carlo, STOCHASTIC models, MAXIMUM likelihood statistics, INTERNATIONAL markets, EXPORT marketing

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  6. 6
    دورية أكاديمية
    Time to delisted status for listed firms in Chinese stock markets: An analysis using a mixture cure model with time-varying covariates.

    المؤلفون: Dong, Qingli, Peng, Yingwei, Li, Peizhi

    المصدر: Journal of the Operational Research Society; Oct2022, Vol. 73 Issue 10, p2358-2369, 12p

    مصطلحات موضوعية: STOCK exchanges, MARKETING research, MIXTURES, BUSINESS enterprises, DATA analysis

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  7. 7
    دورية أكاديمية
    Peer-induced fairness and personalized pricing in a channel.

    المؤلفون: Zhang, Jianqiang, He, Xiuli, Zhang, Yueyun

    المصدر: Journal of the Operational Research Society; Aug2022, Vol. 73 Issue 8, p1812-1827, 16p

    مصطلحات موضوعية: PRICES, FAIRNESS, WHOLESALE prices, MARKETING channels, SOCIAL comparison, CONSUMERS

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  8. 8
    دورية أكاديمية
    Modelling and solving the supply marketing order allocation problem with time consistency and bundle discounts.

    المؤلفون: Zhou, Yupeng, Liu, Minghao, Ma, Feifei, Luo, Na, Yin, Minghao

    المصدر: Journal of the Operational Research Society; Aug2022, Vol. 73 Issue 8, p1682-1691, 10p

    مصطلحات موضوعية: TIME management, MARKETING, CONSTRAINT programming, SUPPLY chain management, ELECTRONIC commerce, DISCOUNT prices

    مصطلحات جغرافية: CHANGCHUN (Jilin Sheng, China), JILIN Sheng (China)

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  9. 9
    دورية أكاديمية
    The dark side of bilateral encroachment within a supply chain.

    المؤلفون: Nie, Jiajia, Wang, Qijun, Shi, Chunlai, Zhou, Yu

    المصدر: Journal of the Operational Research Society; Apr2022, Vol. 73 Issue 4, p811-821, 11p

    مصطلحات موضوعية: HOUSE brands, SUPPLY chains, PARETO optimum, DEMAND function, UTILITY functions, DIRECT marketing

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  10. 10
    دورية أكاديمية
    Cooperation and coordination in green supply chain with R&D uncertainty.

    المؤلفون: Yang, Feng, Kong, Junjun, Liu, Tianzhuo, Ang, Sheng

    المصدر: Journal of the Operational Research Society; Mar2022, Vol. 73 Issue 3, p481-496, 16p

    مصطلحات موضوعية: SUPPLY chains, REVENUE sharing (Corporations), GREEN marketing, SUSTAINABLE investing, COOPERATION, MANUFACTURING industries

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