Alternate Title: APPLICATION OF DIGITAL MARKETING TOOLKIT IN THE RESTAURANT INDUSTRY. (English)

المؤلفون: Атанасова, Катя

المصدر: Management & Education / Upravlenie i Obrazovanie; 2024, Vol. 20 Issue 2, p56-60, 5p

مصطلحات موضوعية: INTERNET marketing, RESTAURANTS, DIGITAL media, TARGET marketing, DIGITAL technology, CHIEF information officers, PATRONAGE

Alternate Title: APPLICATION OF INFORMATION TECHNOLOGY IN MARKETING AND SUPPLY CHAIN AND ITS ROLE IN THE INTEGRATION BETWEEN THEM. (English)

المؤلفون: Тодорова, Теодора

المصدر: Management & Education / Upravlenie i Obrazovanie; 2024, Vol. 20 Issue 2, p79-87, 9p

مصطلحات موضوعية: SUPPLY chain management, INFORMATION technology, DIGITAL technology, SUPPLY chains, MARKETING strategy, CHIEF information officers, INFORMATION sharing, INFORMATION technology management

Alternate Title: MARKET RISK MANAGEMENT IN FINANCIAL INSTITUTIONS: PRACTICES AND CHALLENGES. (English)

المؤلفون: Плачков, Делян

المصدر: Scientific WORKS of the Union of Scientists in Bulgaria - Plovdiv. Series A. Social Sciences, Art & Culture; 2024, Vol. 7, p12-15, 4p

مصطلحات موضوعية: RISK-taking behavior, FINANCIAL markets, VALUE at risk, MARKETING management, LIQUIDITY (Economics)

Alternate Title: CHARACTERISTICS OF THE MULTINATIONAL COMPANIES FROM THE POSITION OF ACCOUNTING. (English)

المؤلفون: Петрова, Диана Димитрова

المصدر: Knowledge: International Journal; 2024, Vol. 62 Issue 1, p57-63, 7p

مصطلحات موضوعية: INTERNATIONAL economic relations, EXPORT marketing, SOCIAL history, HUMAN capital, MANUFACTURING processes

المؤلفون: Yaroslava Larina, Zoya Gorbach

المصدر: International Interdisciplinary Scientific Journal "Expert", Vol 1, Iss 1, Pp 99-110 (2023)

مصطلحات موضوعية: digital marketing, digitization, promotion, features, methods, tools, Economics as a science, HB71-74

وصف الملف: electronic resource

Relation: https://scientific-journal.expert/archives/2023-v1-i1-008; https://doaj.org/toc/2815-5300

URL الوصول: https://doaj.org/article/7ea8bf170f9a431d94bc3e171e1144ed

المؤلفون: Kaloyan R. Ganev

المصدر: Проблеми на постмодерността, Vol 13, Iss 3 (2023)

مصطلحات موضوعية: digital marketing, content marketing, short-format content, vertical video, attachment theory, socio-technical approach, Social history and conditions. Social problems. Social reform, HN1-995

وصف الملف: electronic resource

Relation: https://pmpjournal.org/index.php/pmp/article/view/365; https://doaj.org/toc/1314-3700

URL الوصول: https://doaj.org/article/afc4e2a500fe4b4b9992ddb6e3154dd3

المؤلفون: Athanasios Gkounas

المصدر: Проблеми на постмодерността, Vol 13, Iss 3 (2023)

مصطلحات موضوعية: new media, traditional media, political marketing, political advertising, political audience typology, Social history and conditions. Social problems. Social reform, HN1-995

وصف الملف: electronic resource

Relation: https://pmpjournal.org/index.php/pmp/article/view/366; https://doaj.org/toc/1314-3700

URL الوصول: https://doaj.org/article/b8e5d4e2087a473caaecc5b173eee54f

المؤلفون: ДЕЛЕВА, НИКОЛИНА

المصدر: Philosophical Alternatives Journal / Filosofski Alternativi; 2023, Vol. 32 Issue 5, p72-82, 11p

مصطلحات موضوعية: MODERN society, SOCIAL marketing, SYMBOLIC capital, AESTHETICS, SPHERES

Alternate Title: Model for Capital Crowdfunding through Distributed Ledger Technologies Krasimir Petkov. (English)

المؤلفون: Петков, Красимир

المصدر: Ikonomiceski I Socialni Alternativi; 2023, Issue 3, p78-93, 16p

مصطلحات موضوعية: BLOCKCHAINS, BUSINESSPEOPLE, EQUITY crowd funding, MARKETING, INDIVIDUAL investors, CROWD funding, ACCOUNT books

Alternate Title: PERFORMING ARTS STREAMING – A NECESSITY OR AN EXTRA: OPPINIONS OF THEATRE ORGANIZATION MANAGERS. (English)

المؤلفون: Нанова, Симона

المصدر: Vocational Education; 2023, Vol. 25 Issue 4, p390-407, 18p

مصطلحات موضوعية: PERFORMING arts, MARKETING channels, DIGITIZATION, BUSINESS models, EMPIRICAL research, STEAM

مصطلحات جغرافية: BULGARIA