Alternate Title: Impact of Marketing Synergy on the New Product Results. (English)

المؤلفون: Маринов, Красимир

المصدر: Ikonomiceski I Socialni Alternativi; 2020, Issue 3, p37-150, 16p

مصطلحات موضوعية: RESOURCE-based theory of the firm, NEW product development, MARKETING research, RELATIONSHIP marketing

المؤلفون: Nenkova, Tsvetelina

المصدر: Dialogue (1311-9206); Mar2014, Issue 1, p83-94, 12p

مصطلحات موضوعية: PENSIONS, MARKETING research, ECONOMIC development, FINANCIAL risk, ORGANIZATIONAL performance, PROBLEM solving

المؤلفون: Raykova, Marina

المصدر: Management & Education / Upravlenie i Obrazovanie; 2014, Vol. 10 Issue 2, p131-137, 7p

مصطلحات موضوعية: MARKETING research, TRAVEL research, INVESTMENTS, BUSINESS losses, TOURISM research

المؤلفون: Shopova, Diana

المصدر: Management & Education / Upravlenie i Obrazovanie; 2014, Vol. 10 Issue 2, p90-99, 10p

مصطلحات موضوعية: MARKETING research, CUSTOMER service research, CUSTOMER loyalty, PRICING, PRODUCT management research

مصطلحات موضوعية: attitude, IAT, marketing research, explicit and implicit measures

URL الوصول: https://explore.openaire.eu/search/publication?articleId=od______9626::e2820f34e98177b548d8bcf691a84296
http://research.bfu.bg:8080/jspui/handle/123456789/827

المؤلفون: Krasteva, Neviana

المصدر: yes

مصطلحات موضوعية: primary data, research report, marketing strategy, marketing research, secondary data

URL الوصول: https://explore.openaire.eu/search/publication?articleId=od______9626::953108c8dd674c54f409b5a624634f11
https://hdl.handle.net/10506/739