المؤلفون: Audrius Dabrovolskas

المصدر: Information & Media, Vol 99 (2024)

مصطلحات موضوعية: film marketing, brand continuity, social media, integrated marketing communication, assemblage theory, Redirected, Communication. Mass media, P87-96, Information technology, T58.5-58.64

وصف الملف: electronic resource

Relation: https://www.journals.vu.lt/IM/article/view/31719; https://doaj.org/toc/2783-6207

URL الوصول: https://doaj.org/article/ce20adec40774d89ae2a0b1dcefef782

المؤلفون: Olena Parkhomenko, Olena Iarmosh

المصدر: Mokslo Taikomieji Tyrimai Lietuvos Kolegijose, Vol 2, Iss 18, Pp 158-167 (2022)

مصطلحات موضوعية: marketing mix model, 4p, 4e, lego serious play methodology, marketing activity, Computer applications to medicine. Medical informatics, R858-859.7, Social Sciences

وصف الملف: electronic resource

Relation: http://ojs.kaunokolegija.lt/index.php/mttlk/article/view/566; https://doaj.org/toc/1822-1068; https://doaj.org/toc/2335-8904

URL الوصول: https://doaj.org/article/47e3e618f523475687d3f2184105ad0e

Alternate Title: The Influence of Digital Marketing On the Communication of Football Clubs. (English)

المؤلفون: Šidlauskė, Aušrinė, Ūsas, Antanas

المصدر: Leisure Time Research / Laisvalaikio Tyrimai; 2023, Vol. 1 Issue 21, p16-24, 9p

مصطلحات موضوعية: MARKETING, SOCCER teams, SOCIAL media, COMMUNICATION in marketing, SOCCER fans

المؤلفون: Laura Samulionytė, Virginija Latvėnienė

المصدر: Taikomieji Moksliniai Tyrimai, Vol 1, Iss 2, Pp 49-70 (2022)

مصطلحات موضوعية: elements of the marketing complex: product, price, promotion, place, people, process, physical evidence, customer loyalty, Social Sciences, Medicine

وصف الملف: electronic resource

Relation: https://ojs.svako.lt/TMT/article/view/65; https://doaj.org/toc/2783-6290

URL الوصول: https://doaj.org/article/8d15ceb805014fda804460d0843e2cec

Alternate Title: Emotion-based communication: the specifics of fear and hope tactics. (English)

المؤلفون: Juozėnaitė, Eglė

المصدر: Socialiniai Tyrimai; 2023, Vol. 46 Issue 1, p103-117, 15p

مصطلحات موضوعية: COMMUNICATION in marketing, BRAND image, COMPETITIVE advantage in business, CONSUMERS, EMOTIONS, EMOTIONAL state

Alternate Title: CORRELATION OF VISUAL CHARACTERISTICS OF IMAGES AND USER PERSONALITY TRAITS IN PROMOTION ON SOCIAL MEDIA. (English)

المؤلفون: Sačer, Sabina

المصدر: Proceedings of the Faculty of Economics & Business in Zagreb / Zbornik Ekonomskog Fakulteta u Zagrebu; 2022, Vol. 20 Issue 2, p47-60, 14p

مصطلحات موضوعية: DIGITAL footprint, PERSONALITY, MARKET segmentation, CONSUMERS, STATISTICAL correlation, INTERNET marketing

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المؤلفون: Neringa Grigarienė, Virginija Jurėnienė

المصدر: Vilnius University Open Series (2022)

مصطلحات موضوعية: creative industries, design product, design thinking, design product development, design management, marketing, Social sciences (General), H1-99, Philology. Linguistics, P1-1091, Philosophy. Psychology. Religion

وصف الملف: electronic resource

Relation: https://www.zurnalai.vu.lt/open-series/article/view/29727; https://doaj.org/toc/2669-0535

URL الوصول: https://doaj.org/article/9c1c6af920d1408ebe6af4ab8667f512

المؤلفون: Kristen Highland

المصدر: Knygotyra, Vol 78 (2022)

مصطلحات موضوعية: bookselling, bookstores, United States, book marketing, premiums, book catalogues, Bibliography. Library science. Information resources

وصف الملف: electronic resource

Relation: https://www.journals.vu.lt/knygotyra/article/view/27915; https://doaj.org/toc/0204-2061; https://doaj.org/toc/2345-0053

URL الوصول: https://doaj.org/article/1e057dd521b64f0eba2302a0649a8994

Alternate Title: A STUDY OF THE PECULIARITIES OF SIGNALS AFFECTING THE BEHAVIOR OF THE STOCK MARKET IN A GLOBAL ENVIRONMENT. (English)

المؤلفون: KIŠKIENĖ, Karolina, VASILIAUSKAITĖ, Asta

المصدر: Science: Future of Lithuania / Mokslas: Lietuvos Ateitis; 2022, Vol. 14, p1-7, 7p

مصطلحات موضوعية: COVID-19 pandemic, STOCK exchanges, SCIENTIFIC literature, MARKETING forecasting, INVESTORS, INVESTOR confidence