Alternate Title: Marketing vigilance of the banking service and its impact on attracting deposits /Applied research in a sample of private commercial banks. (English)

المؤلفون: سعد جاسم محمد, مها صباح ابراهيم

المصدر: Journal of The Iraqi University; 2022, Vol. 54 Issue 2, p477-489, 13p

مصطلحات موضوعية: BANK marketing, BANK management, BANK deposits, CUSTOMER relationship management, DEPOSIT banking, WAKEFULNESS

مصطلحات جغرافية: MIDDLE East