المؤلفون: Dahlén, Micael

المساهمون: Lange, Fredrik, Rosengren, Sara

مصطلحات موضوعية: Marknadskommunikation, Marknadsföring, Reklam, Communication in marketing, Advertising, Branding (Marketing)

المؤلفون: Hurman, James

مصطلحات موضوعية: Branding (Marketing), New business enterprises.

وصف الملف: text; computer

Relation: Print version: Future demand 9780473634612

الإتاحة: https://natlib-primo.hosted.exlibrisgroup.com/primo-explore/fulldisplay?docid=NLNZ_ALMA11387088280002836&context=L&vid=NLNZ&search_scope=NLNZ&tab=catalogue&lang=en_US

المؤلفون: Koh, Buck Song, author.

مصطلحات موضوعية: Place marketing -- Singapore., National characteristics, Singaporean., Branding (Marketing) -- Singapore., Branding (Marketing), Place marketing.

جغرافية الموضوع: Singapore.

المساهمون: Clerc, Louis, 1976-, Glover, Nikolas, 1979-, Jordan, Paul Thomas.

مصطلحات موضوعية: Cultural diplomacy -- Scandinavia -- History., Cultural diplomacy -- Baltic States -- History., Branding (Marketing) -- Political aspects -- Scandinavia -- History., Branding (Marketing) -- Political aspects -- Baltic States -- History.

جغرافية الموضوع: Scandinavia -- Relations., Baltic States -- Relations., Scandinavia -- Foreign public opinion., Baltic States -- Foreign public opinion.

المساهمون: Desai, Deven R., 1975- editor., Lianos, Ioannis, editor., Waller, Spencer Weber, editor., Loyola University Chicago. School of Law, sponsoring body., University College, London, sponsoring body.

مصطلحات موضوعية: Brand name products -- Law and legislation -- Congresses., Branding (Marketing) -- Congresses., Trademarks -- Law and legislation -- Congresses., Brand name products -- Law and legislation., Branding (Marketing), Trademarks -- Law and legislation., Marke., Wettbewerbsrecht., Conference papers and proceedings.

جغرافية الموضوع: Europa., Europäische Union., USA.

المؤلفون: Gillan, Jennifer, author.

مصطلحات موضوعية: Television broadcasting -- United States., Branding (Marketing) -- United States., Television broadcasting -- Technological innovations -- United States., Convergence (Telecommunication), SOCIAL SCIENCE / Media Studies., LANGUAGE ARTS & DISCIPLINES / Communication Studies., PERFORMING ARTS / Television / History & Criticism., Branding (Marketing), Television broadcasting., Television broadcasting -- Technological innovations.

جغرافية الموضوع: United States.

المؤلفون: Laver, Mark, author.

مصطلحات موضوعية: Jazz -- Social aspects., Branding (Marketing) -- History., Advertising -- History., Jazz -- History and criticism., Advertising., Branding (Marketing), Jazz., Criticism, interpretation, etc., History.

المؤلفون: King, Barry, 1944- author.

مصطلحات موضوعية: Motion picture industry -- United States., Motion picture actors and actresses -- United States., Fame -- Social aspects -- United States., Fame -- Economic aspects -- United States., Branding (Marketing) -- United States., PERFORMING ARTS -- Film & Video -- History & Criticism., PERFORMING ARTS -- Television -- History & Criticism., SOCIAL SCIENCE -- Media Studies., Branding (Marketing), Fame -- Economic aspects., Fame -- Social aspects., Motion picture actors and actresses., Motion picture industry.

المؤلفون: Janssens, Felix, 1966- author.

مصطلحات موضوعية: Corporate image -- Pictorial works., Color in marketing -- Pictorial works., Branding (Marketing) -- Pictorial works., Color codes -- Pictorial works., Identity (Philosophical concept) -- Pictorial works., Branding (Marketing), Color in marketing., Corporate image., Corporate Identity., Farbenpsychologie., Markenpolitik.

المؤلفون: McClain, Amanda Scheiner, 1979- author.

مصطلحات موضوعية: Keeping up with the Kardashians (Television program), Fame -- Social aspects -- United States -- History -- 21st century., Television personalities -- United States., Celebrities -- United States., Branding (Marketing) -- United States., Social media -- Economic aspects -- United States., Popular culture -- Social aspects -- United States., Branding (Marketing), Celebrities., Fame -- Social aspects., Popular culture -- Social aspects., Social media -- Economic aspects., Television personalities., History.

جغرافية الموضوع: United States.

Time: 2000 - 2099