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1
المصدر: Journal of Business Research. 131:121-139
مصطلحات موضوعية: Marketing, Sales management, Content marketing, business.industry, Supply chain, 05 social sciences, Word of mouth, Context (language use), Business to business, Brand management, Business-to-business, Social media, B2B branding, Industrial marketing, Content analysis, 0502 economics and business, 050211 marketing, Innovation, business, 050203 business & management
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2
المؤلفون: Arun Sharma
المصدر: Industrial Marketing Management
مصطلحات موضوعية: Marketing, business.industry, 05 social sciences, Context (language use), Business-to-business, Sustainability research, Public relations, Additional research, Article, 0502 economics and business, Sustainability, 050211 marketing, Industrial marketing, Research questions, Business, 050203 business & management
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3
المصدر: Journal of Business-to-Business Marketing. 26:109-124
مصطلحات موضوعية: Marketing, business.industry, media_common.quotation_subject, 05 social sciences, Advertising, Business-to-business, Personality psychology, Management Information Systems, Brand engagement, Content analysis, ComputerApplications_GENERAL, 0502 economics and business, Personality, 050211 marketing, Industrial marketing, Social media, business, ComputingMilieux_MISCELLANEOUS, 050203 business & management, media_common
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4
المؤلفون: Weng Marc Lim
المصدر: Journal of Business-to-Business Marketing. 25:251-259
مصطلحات موضوعية: Marketing, business.industry, Business marketing, 0502 economics and business, 05 social sciences, 050211 marketing, Industrial marketing, Business, Business-to-business, 050203 business & management, Management Information Systems
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5
المصدر: Journal of Business-to-Business Marketing. 24:35-56
مصطلحات موضوعية: Marketing, Process management, Process (engineering), business.industry, Time to market, 05 social sciences, Critical factors, Business-to-business, Management Information Systems, Business marketing, 0502 economics and business, New product development, 050211 marketing, Industrial marketing, Business, 050203 business & management