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31
المؤلفون: Munyaradzi W. Nyadzayo, Mayoor Mohan, Riza Casidy
المصدر: Industrial Marketing Management. 91:397-410
مصطلحات موضوعية: Marketing, media_common.quotation_subject, 05 social sciences, Price premium, Organizational commitment, Competitive advantage, Willingness to pay, Cultural diversity, 0502 economics and business, Cross-cultural, 050211 marketing, Quality (business), Business, Relationship marketing, 050203 business & management, media_common
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32
المؤلفون: Husni Kharouf, Christian Hinsch, Yihui (Elina) Tang, Donald J. Lund
المصدر: European Journal of Marketing. 54:2477-2500
مصطلحات موضوعية: Marketing, Receipt, Empirical work, media_common.quotation_subject, 05 social sciences, Norm of reciprocity, Feeling, Longitudinal field, 0502 economics and business, 050211 marketing, Norm (social), Psychology, Relationship marketing, 050203 business & management, Reciprocal, media_common
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33
المؤلفون: Melanie F. Boninsegni, Olivier Furrer, Anna S. Mattila
المصدر: Journal of Service Management. 32:346-382
مصطلحات موضوعية: Service (business), Value (ethics), Strategy and Management, media_common.quotation_subject, 05 social sciences, Applied psychology, Social relation, Content analysis, Tourism, Leisure and Hospitality Management, Phenomenon, 0502 economics and business, Business, Management and Accounting (miscellaneous), 050211 marketing, Quality (business), Construct (philosophy), Psychology, Relationship marketing, 050203 business & management, media_common
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34
المؤلفون: Kashef Majid
المصدر: Journal of Services Marketing. 35:299-311
مصطلحات موضوعية: Marketing, Hazard (logic), Service (business), business.industry, Computer science, 05 social sciences, Context (language use), Interactivity, Signage, Search engine optimization, 0502 economics and business, 050211 marketing, business, Telecommunications, Tertiary sector of the economy, Relationship marketing, 050203 business & management
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35
المصدر: Journal of Services Marketing. 35:271-286
مصطلحات موضوعية: Marketing, Service (business), business.industry, 05 social sciences, Services marketing, Psychological contract, Customer relationship management, Transactional leadership, 0502 economics and business, 050211 marketing, Customer satisfaction, business, Relationship marketing, 050203 business & management, Primary research
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36
المؤلفون: Orlando Lima Rua, Dayanna Rosa
المصدر: Review of Marketing Science. 18:117-143
مصطلحات موضوعية: Marketing, media_common.quotation_subject, 0502 economics and business, 05 social sciences, Loyalty, 050211 marketing, Business, Relationship marketing, 050203 business & management, media_common
URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::38ca59829be03824141f9b782d77ca26
https://doi.org/10.1515/roms-2020-0026 -
37
المؤلفون: Rossazana Ab Rahim, Norizan Jaafar, Muhammad Mubushar
المصدر: Spanish Journal of Marketing - ESIC. 24:309-330
مصطلحات موضوعية: Marketing, Customer value, Political science, Welfare economics, 0502 economics and business, 05 social sciences, Corporate social responsibility, 050211 marketing, Relationship marketing, 050203 business & management
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38
المصدر: International Review on Public and Nonprofit Marketing. 18:3-26
مصطلحات موضوعية: Marketing, Value (ethics), Economics and Econometrics, media_common.quotation_subject, 05 social sciences, Rural tourism, Destinations, 0506 political science, Transactional leadership, 0502 economics and business, Loyalty, Partial least squares regression, 050602 political science & public administration, 050211 marketing, Quality (business), Business, Relationship marketing, media_common
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39
المؤلفون: Olavo Pinto, Amélia Brandão
المصدر: European Journal of Management and Business Economics. 30:18-35
مصطلحات موضوعية: Organizational Behavior and Human Resource Management, Strategy and Management, Behavioral insight, Word of mouth, Context (language use), Negative word of mouth, Customer relationship management, Brand avoidance, Relationship marketing, ddc:650, 0502 economics and business, Business and International Management, Empirical evidence, Tertiary sector of the economy, Consumer behaviour, Marketing, Service (business), business.industry, 05 social sciences, Tourism, Leisure and Hospitality Management, Brand hate, 050211 marketing, business, Telecommunications, Psychology, Negative experience, 050203 business & management, Finance
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40
المؤلفون: Adam Karg, Paul Turner, Damien Whitburn
المصدر: Journal of Sport Management. 34:417-434
مصطلحات موضوعية: Consumption (economics), Organizational Behavior and Human Resource Management, Digital marketing, business.industry, 05 social sciences, General Decision Sciences, Physical Therapy, Sports Therapy and Rehabilitation, Advertising, Customer relationship management, 0502 economics and business, 050211 marketing, Orthopedics and Sports Medicine, Database marketing, Social media, Business, Relationship marketing, 050212 sport, leisure & tourism, Integrated marketing communications, Consumer behaviour
URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::5d23da45da5755f7825250b2abf160bb
https://doi.org/10.1123/jsm.2019-0306