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1
المؤلفون: Anne Hamby, Niusha Jones
المصدر: Journal of Advertising. 51:116-131
مصطلحات موضوعية: Marketing, Persuasion, Communication, media_common.quotation_subject, Perspective (graphical), ComputingMilieux_PERSONALCOMPUTING, Advertising, Appraisal theory, Affect (psychology), Emotional engagement, Character (mathematics), Narrative, Business and International Management, Psychology, Social psychology, media_common
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2
المؤلفون: Debarati Das, Xinyu Lu, Jisu Huh, Jaideep Srivastava
المصدر: Journal of Advertising. 51:352-368
مصطلحات موضوعية: Marketing, Communication, Advertising, Business and International Management, Psychology, Affect (psychology), Social psychology
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3
المؤلفون: Eva A. van Reijmersdal, Sophia van Dam
المساهمون: Persuasive Communication (ASCoR, FMG)
المصدر: Journal of Youth and Adolescence, 49(7), 1531-1544. Springer New York
Journal of Youth and Adolescenceمصطلحات موضوعية: Male, Persuasion, Health Knowledge, Attitudes, Practice, Social Psychology, Adolescent, media_common.quotation_subject, Persuasive Communication, Poison control, 050801 communication & media studies, Disclosure, Empirical Research, Persuasion knowledge, Affect (psychology), Adolescents, Suicide prevention, Education, Developmental psychology, 0508 media and communications, Cognition, Advertising, 0502 economics and business, Injury prevention, Developmental and Educational Psychology, Humans, media_common, Influencer marketing, 05 social sciences, Age Factors, Human factors and ergonomics, Product placement, Health psychology, Attitude, Adolescent Behavior, 050211 marketing, Female, Psychology, Social Sciences (miscellaneous)
وصف الملف: application/pdf
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4
المؤلفون: Ho Jung Choo, Terry Haekyung Kim
المصدر: Fashion and Textiles, Vol 8, Iss 1, Pp 1-23 (2021)
مصطلحات موضوعية: Cultural Studies, Information fulfillment, Psychological ownership, Social Psychology, Strategy and Management, Materials Science (miscellaneous), media_common.quotation_subject, Social Sciences, Augmented reality, Affect (psychology), Presentation, TP890-933, 0502 economics and business, Presence, Imagery, Product (category theory), Product information, media_common, Marketing, 05 social sciences, Advertising, Textile bleaching, dyeing, printing, etc, 050211 marketing, Business, 050203 business & management, Quasi-experiment
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5
المؤلفون: Lei Wang, Jin Hwa Lee
المصدر: Fashion and Textiles
Fashion and Textiles, Vol 8, Iss 1, Pp 1-29 (2021)مصطلحات موضوعية: Cultural Studies, Social Psychology, Strategy and Management, Materials Science (miscellaneous), media_common.quotation_subject, Affect (psychology), lcsh:Social Sciences, Social media influencers (SMIs), lcsh:TP890-933, 0502 economics and business, Factorial design, Social media, Product (category theory), K-beauty, media_common, Marketing, business.industry, Research, Product exposure method, 05 social sciences, Advertising, Acceptance intention toward new products, Sponsorship display status, Influencer marketing, lcsh:H, Beauty, New product development, lcsh:Textile bleaching, dyeing, printing, etc, 050211 marketing, Business, 050203 business & management
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6Determinants of consumer attitudes and re-purchase intentions toward direct-to-consumer (DTC) brands
المؤلفون: Naeun Lauren Kim, Gwia Kim, Daeun Chloe Shin
المصدر: Fashion and Textiles, Vol 8, Iss 1, Pp 1-22 (2021)
Fashion and Textilesمصطلحات موضوعية: Cultural Studies, Attractiveness, Social Psychology, Cost effectiveness, Strategy and Management, Materials Science (miscellaneous), E-commerce, Innovativeness, Affect (psychology), lcsh:Social Sciences, lcsh:TP890-933, 0502 economics and business, Social media, ComputingMilieux_MISCELLANEOUS, Marketing, Direct-to-Consumer, business.industry, Research, Value proposition, 05 social sciences, Advertising, lcsh:H, Retail industry, Digital retailing, Online business, Cost-effectiveness, lcsh:Textile bleaching, dyeing, printing, etc, 050211 marketing, business, 050203 business & management
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7
المؤلفون: Tiffany Venmahavong, Kacy Kim, Chan Yun Yoo, Sukki Yoon
المصدر: Journal of Advertising. 48:232-241
مصطلحات موضوعية: Marketing, Communication, 05 social sciences, 050801 communication & media studies, Advertising, Affect (psychology), behavioral disciplines and activities, 0508 media and communications, Mood, mental disorders, 0502 economics and business, Countdown, 050211 marketing, Business and International Management, Psychology, Social psychology
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8
المؤلفون: E.A. van Reijmersdal, Esther Rozendaal, Zeph M. C. van Berlo
المساهمون: Persuasive Communication (ASCoR, FMG), FMG
المصدر: Journal of Consumer Behaviour, 19, 5, pp. 438-449
Journal of Consumer Behaviour, 19, 438-449
Journal of Consumer Behaviour, 19(5), 438-449. John Wiley & Sonsمصطلحات موضوعية: Social Psychology, 05 social sciences, Advertising, Affect (psychology), Communication and Media, Compliance (psychology), Covert, 0502 economics and business, 050211 marketing, Association (psychology), Psychology, Mobile device, 050203 business & management, Applied Psychology
وصف الملف: application/pdf
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9
المؤلفون: Sarah Frankel, Sejin Ha
المصدر: Fashion and Textiles, Vol 7, Iss 1, Pp 1-17 (2020)
مصطلحات موضوعية: Cultural Studies, Social Psychology, Strategy and Management, Materials Science (miscellaneous), media_common.quotation_subject, 050801 communication & media studies, Context (language use), Affect (psychology), Beauty brand, Queen (playing card), lcsh:Social Sciences, Drag queen, 0508 media and communications, Advertising, lcsh:TP890-933, 0502 economics and business, Mainstream, Homosexuality, Social identity theory, LGBTQ+, media_common, Marketing, 05 social sciences, lcsh:H, Drag, Attitudes, Beauty, lcsh:Textile bleaching, dyeing, printing, etc, 050211 marketing, Psychology, Tolerance, Social psychology
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10
المؤلفون: Jessie H. Chen-Yu, Jung Eun Lee
المصدر: Fashion and Textiles, Vol 5, Iss 1, Pp 1-21 (2018)
مصطلحات موضوعية: Cultural Studies, Stimulus (economics), Social Psychology, Strategy and Management, Materials Science (miscellaneous), media_common.quotation_subject, Context (language use), Affect (psychology), Structural equation modeling, Apparel, lcsh:Social Sciences, lcsh:TP890-933, 0502 economics and business, Quality (business), media_common, Marketing, business.industry, 05 social sciences, Advertising, Clothing, Quality, Product (business), lcsh:H, Affect, Value (economics), Price discount, 050211 marketing, lcsh:Textile bleaching, dyeing, printing, etc, Business, 050203 business & management
وصف الملف: application/pdf