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1
المؤلفون: Temelli Coşgun, Asena
المساهمون: Aydeniz, Hediyetullah, Halkla İlişkiler Anabilim Dalı Reklamcılık ve Tanıtım Bilim Dalı, Halkla İlişkiler Anabilim Dalı
مصطلحات موضوعية: Marketing, İşletme, Advertising, Turks, Germany, Ethnic structure, Turkish diaspora, Reklamcılık, Ethnic identity, Marketing methods, Business Administration, Multiculturalism
وصف الملف: XV, 187 sayfa; application/pdf
URL الوصول: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::48bc376a400f73bc3edf493151f72981
http://hdl.handle.net/11424/204257 -
2
المؤلفون: Aydın, Begüm
المساهمون: Eser, Zeliha, İşletme Anabilim Dalı
مصطلحات موضوعية: Marketing, Nervous system, Advertisements, Measurement systems, Reklamcılık, Efficiency, duygu, Marketing methods, Measurement and evaluation, Advertising effectiveness, İşletme, Advertising, yüz kasları aktivitesi analizi, kalp ritim hızı analizi, Autonomic nervous system, Neuromarketing, Nöropazarlama, Business Administration
وصف الملف: application/pdf
URL الوصول: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::16ac908a079ebe3a22fd2d67ffef5105
https://acikbilim.yok.gov.tr/handle/20.500.12812/64063 -
3
المؤلفون: Yavuz, Yasin
المساهمون: Ulusu, Yesim, Diğer
مصطلحات موضوعية: Social media, Marketing, İşletme, Advertising, Reklamcılık, Brand, Social marketing, Marketing methods, Brand loyalty, Business Administration, Electronic marketing
وصف الملف: application/pdf
URL الوصول: https://explore.openaire.eu/search/publication?articleId=od_____10208::019363fdbfeb1af83e1cff7e569e092a
https://acikbilim.yok.gov.tr/handle/20.500.12812/592691 -
4
المؤلفون: Baz Aktaş, Neşe
المساهمون: Aydın, Can, Yönetim Bilişim Sistemleri Ana Bilim Dalı
مصطلحات موضوعية: Bilim ve Teknoloji, Digital marketing, Software programs, Reklamcılık, Business to business, Science and Technology, Marketing methods, Social media, Banner ads, İşletme, Advertising, Management information systems, Software, Business Administration
وصف الملف: application/pdf
URL الوصول: https://explore.openaire.eu/search/publication?articleId=od_____10208::1d3fc0dae747ed400d4eceab531f4e84
https://acikbilim.yok.gov.tr/handle/20.500.12812/551671 -
5
المؤلفون: Yolcu, Duygu
المساهمون: Suher, Hasan Kemal, Reklamcılık ve Marka İletişimi Yönetimi Ana Bilim Dalı
مصطلحات موضوعية: Marketing, Purchasing behavior, Advertisements, YouTube, Reklamcılık, Confidence, Marketing methods, Social media, İşletme, Advertising, Consumer trust, Youtuber, Brand, Business Administration
وصف الملف: application/pdf
URL الوصول: https://explore.openaire.eu/search/publication?articleId=od_____10208::78179a13e9393abe7180b4c6337ec83e
https://acikbilim.yok.gov.tr/handle/20.500.12812/592676 -
6
المؤلفون: Bircan, Birsen
المساهمون: Bilbil, Emel Kareyel, Halkla İlişkiler ve Tanıtım Anabiilim Dalı Reklamcılık ve Tanıtım Bilim Dalı, Karayel Bilbil, Emel, Halkla İlişkiler ve Tanıtım Anabilim Dalı
مصطلحات موضوعية: Marketing, Advertisements, Google Adwords, Digital marketing, Electronic commerce, Pazarlama, Halkla İlişkiler, Internet publishing, Reklamcılık, Marketing methods, Google, İnternet yayıncılığı, Public Relations, İşletme, Advertising, Brand awareness, Digital advertising, Business Administration
وصف الملف: IX, 136 sayfa; application/pdf
URL الوصول: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::6bcc07123774b4767f84d326e22a39af
http://hdl.handle.net/11424/204446 -
7
المؤلفون: Geçit, Erdem
المساهمون: Yeygel Çakır, Sinem, Sosyal Bilimler Enstitüsü, Reklamcılık Anabilim Dalı
مصطلحات موضوعية: Marketing, Advertisements, İşletme, Advertising, Reklamcılık, Neuromarketing, Mascot, Brand, Television advertisements, Marketing methods, Business Administration, Brabd identity
وصف الملف: application/pdf
URL الوصول: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::ecb8391b4fcc4341894a1a6c9e53d135
https://hdl.handle.net/11454/61183 -
8
المؤلفون: Ergül, Yanki
المساهمون: Eyüboğlu, Ezgi, Halkla İlişkiler ve Tanıtım Ana Bilim Dalı
مصطلحات موضوعية: Marketing, Digital marketing, Influencer marketing, Online marketing, Halkla İlişkiler, Reklamcılık, Marketing system, Generation Y, Marketing methods, Public Relations, İşletme, Advertising, Internet advertisings, Business Administration
وصف الملف: application/pdf
URL الوصول: https://explore.openaire.eu/search/publication?articleId=od_____10208::1a7e67198c99cc886c5ca2ef72bd6d59
https://acikbilim.yok.gov.tr/handle/20.500.12812/662974 -
9
المؤلفون: Özyurt, Furkan
المساهمون: Karsu, Süreyya, İşletme Ana Bilim Dalı
مصطلحات موضوعية: Advertisements, Reklamcılık, Focus group method, Marketing methods, AIDA model, Advertisement jingles, İşletme, Advertising, Action, Interest, Attention, Advertising films, Business Administration, Aida
وصف الملف: application/pdf
URL الوصول: https://explore.openaire.eu/search/publication?articleId=od_____10208::cdb5dc6882dbf76491fbcc6f0b4840a3
https://acikbilim.yok.gov.tr/handle/20.500.12812/597566 -
10Reklamlarda kullanılan görsellerin farkındalık yaratma etkisinin nöropazarlama açısından incelenmesi
المؤلفون: Tunç, Funda
المساهمون: Yücel, Atilla, İşletme Anabilim Dalı
مصطلحات موضوعية: Marketing, Advertisements, İşletme, Advertising, Reklamcılık, Neuromarketing, Marketing methods, Consumer behavior, Business Administration
وصف الملف: application/pdf
URL الوصول: https://explore.openaire.eu/search/publication?articleId=od_____10208::f303653c48a89437a198eba811f307b6
https://acikbilim.yok.gov.tr/handle/20.500.12812/405211
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