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المؤلفون: Decker, Reinhold, Scholz, Sören, Wagner, R., Zani, S., Cerioli, A., Riani, M., Vichi, M.
المصدر: Studies in Classification, Data Analysis, and Knowledge Organization ISBN: 9783540359777
مصطلحات موضوعية: Artificial neural network, business.industry, Target groups, Marketing communication, Affinity analysis, Machine learning, computer.software_genre, Identification (information), Market segmentation, Segmentation, Business, Artificial intelligence, Marketing, Cluster analysis, computer
URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::64357a665d7d25f5f81333477d390b92
https://doi.org/10.1007/3-540-35978-8_3