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المؤلفون: Nazlida Muhamad, Vai Shiem Leong, Dick Mizerski
المصدر: Journal of Islamic Marketing. 7:74-94
مصطلحات موضوعية: Marketing, 05 social sciences, Perspective (graphical), Theory of planned behavior, Advertising, Cognition, Islamic marketing, Multivariate analysis of variance, Consumer knowledge, 0502 economics and business, Economics, 050211 marketing, Product (category theory), Religious orientation, Social psychology, 050203 business & management