Alternate Title: Organizational reputation: A descriptive study of concept development and measurement techniques. (English)

المؤلفون: حاتم علي حيدر الص

المصدر: Al-Bahith Al-Aalami; 2020, Vol. 12 Issue 49, p49-71, 23p

مصطلحات موضوعية: MENTAL imagery, PUBLIC administration, STRATEGIC planning, PUBLIC relations, REPUTATION, FORTUNE