Alternate Title: From Attitude Components to Willingness to Purchase; Examining the Role of Marketing Mix, Social Responsibility and Perceived Quality; An Approach to Green Marketing (Case Study: Customers of Organic Products). (English)

المؤلفون: امید بهبودی, امیر غفوریان شاگ, هادی علیمیرزایی

المصدر: Consumer Behavior Studies Journal / Muṭāli̒āt-i Raftār-i Maṣraf/Kunandah; 2023, Vol. 10 Issue 1, Preceding p91-112, 24p