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1دورية أكاديمية
المصدر: Journal of Tourism Futures, 2023, Vol. 10, Issue 2, pp. 350-371.
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2دورية أكاديمية
المصدر: Journal of Tourism Futures, Vol 10, Iss 2, Pp 350-371 (2024)
مصطلحات موضوعية: COVID-19 perceived risk, Revisit intention, Brand satisfaction, Brand experience, City brand personality, Indonesia, Social Sciences
وصف الملف: electronic resource
Relation: https://doaj.org/toc/2055-5911
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3كتاب إلكتروني
المؤلفون: Moniz, Ana IsabelAff7, Silva, OsvaldoAff8, Rego, TâniaAff9
المساهمون: Howlett, Robert J., Series EditorAff1, Jain, Lakhmi C., Series EditorAff2, Abreu, António, editorAff3, Carvalho, João Vidal, editorAff4, Liberato, Dália, editorAff5, Galdames, Iván Suazo, editorAff6
المصدر: Advances in Tourism, Technology and Systems : Selected Papers from ICOTTS 2022, Volume 2. 340:509-520
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4كتاب إلكتروني
المؤلفون: Rudolf, WawrzyniecAff2, Wæraas, ArildAff3
المساهمون: Zavattaro, Staci M., editorAff1
المصدر: Public Branding and Marketing : A Global Viewpoint. :79-115
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5دورية أكاديمية
المؤلفون: Dejanović Aleksandar M., Ljubojević Čedomir, Lukić Jelena M.
المصدر: Marketing (Beograd. 1991), Vol 49, Iss 3, Pp 161-171 (2018)
مصطلحات موضوعية: city brand, city brand personality, city brand personality dimensions, Marketing. Distribution of products, HF5410-5417.5
وصف الملف: electronic resource
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6
المؤلفون: Rego, Tânia Cristina Da Ponte
المساهمون: Moniz, Ana Isabel Arruda, Silva, Osvaldo Dias Lopes
مصطلحات موضوعية: Media, City Brand Personality (CBP), COVID-19, Satisfação dos Residentes, Resident Satisfaction, City Image, Ciências Sociais::Economia e Gestão [Domínio/Área Científica], Imagem de Marca, Media Engagement
URL الوصول: https://explore.openaire.eu/search/publication?articleId=od______1502::b3683553c314bd86d4ff9b72bc86c086
https://hdl.handle.net/10400.3/6676 -
7دورية أكاديمية
المؤلفون: Oana Tugulea, Claudia Bobalca, Camelia Soponaru
المصدر: CES Working Papers, Vol 5, Iss 4, Pp 626-644 (2013)
مصطلحات موضوعية: Brand personality, City Brand personality, focus group, personality traits, research instrument, Political institutions and public administration (General), JF20-2112
وصف الملف: electronic resource
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8
المصدر: Priporas, C-V, Stylos, N & Kamenidou, I 2019, ' City image, city brand personality and Generation Z residents’ life satisfaction under economic crisis : Predictors of city-related social media engagement ', Journal of Business Research . https://doi.org/10.1016/j.jbusres.2019.05.019
مصطلحات موضوعية: Marketing, city brand personality, media_common.quotation_subject, 05 social sciences, Life satisfaction, Generation Z, economic crisis, Test (assessment), social media engagement, Originality, 0502 economics and business, residents, Personality, 050211 marketing, Social media, City image, Psychology, Social psychology, 050203 business & management, Daily routine, media_common
وصف الملف: application/pdf
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9
مصطلحات موضوعية: destination brand personality, City brand personality, destination brand personality, place brand personality, Reddit, semi-systematic literature review, dimensionality reduction, Reddit, City brand personality, place brand personality, semi-systematic literature review, dimensionality reduction
URL الوصول: https://explore.openaire.eu/search/publication?articleId=od______3980::2e7c591a244f56368834436ff70fd978
http://hdl.handle.net/11580/86363 -
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المؤلفون: Wawrzyniec Rudolf, Ewa Glińska
المصدر: Sustainability, Vol 11, Iss 19, p 5440 (2019)
Sustainability
Volume 11
Issue 19مصطلحات موضوعية: municipality, city brand personality, media_common.quotation_subject, Ukrainian, Geography, Planning and Development, ukraine, Sincerity, TJ807-830, Management, Monitoring, Policy and Law, TD194-195, Renewable energy sources, city branding, Smart city, 0502 economics and business, Personality, GE1-350, media_common, facebook communication, projected city brand personality, Environmental effects of industries and plants, Renewable Energy, Sustainability and the Environment, business.industry, 05 social sciences, Public relations, language.human_language, Eastern european, Environmental sciences, Prosocial behavior, Content analysis, language, poland, 050211 marketing, Residence, business, 050212 sport, leisure & tourism
وصف الملف: application/pdf