المؤلفون: Nurel Cengiz

المصدر: Issue: 29 17-41
Çeviribilim ve Uygulamaları Dergisi

مصطلحات موضوعية: Global Reklam,Glokal Reklam,Kültür,Yerelleştirme,Reklam Çevirisi, Dil ve Dil Bilim, General Medicine, global advertising,glocal advertising,localization,culture,the translation of advertisements, Language and Linguistics

وصف الملف: application/pdf

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::71f0c60079b5c53bf29dfea427cd6df1
https://dergipark.org.tr/tr/pub/ceviri/issue/58816/825925

المؤلفون: Yarımsakal, Gülsüm

المصدر: Volume: 2, Issue: 1 101-118
Bandırma Onyedi Eylül Üniversitesi Sosyal Bilimler Araştırmaları Dergisi

مصطلحات موضوعية: Reklam,Küreselleşme,Kültürel Emperyalizm,Global Reklam,Glokal Reklam

وصف الملف: application/pdf

URL الوصول: https://explore.openaire.eu/search/publication?articleId=tubitakulakb::e08fbca242aead9c3d397e93d78384c1
https://dergipark.org.tr/tr/pub/banusad/issue/46543/540228

المؤلفون: ONURLU, Özlen, ZULFUGAROVA, Nargiz

المصدر: Volume: 12, Issue: 45 491-513
Öneri Dergisi

مصطلحات موضوعية: Küresel Marka, Global Reklam, Glokal Reklam, Kültürel Farklılıklar, Kültürel Öğeler, Global Brand, Global Advertising, Glocal Advertising, Cultural Differences, Cultural Elements

وصف الملف: application/pdf

URL الوصول: https://explore.openaire.eu/search/publication?articleId=tubitakulakb::af957871be6683775b3a889624f138ca
https://dergipark.org.tr/tr/pub/maruoneri/issue/17906/187980

المؤلفون: Petrovic, Maria

مصطلحات موضوعية: content analysis, The Coke Side of Life, innehållsanalys, kvalitativ studie, kultur, semiotisk analys, culture adapted advertising, vetenskaplig debatt angående global reklam, campaigns, global brands, Media and communication studies, HP, Medie- och kommunikationsvetenskap, Amnesty International, kampanjer, global reklam, consumption, advertising, kulturell anpassad reklam, globala kampanjer, globala varumärken, scientific debate about global advertising, reklam, semiotic analysis, McDonald's, culture, Stop Violance Against Women, Coca-Cola, globalisering, global campaigns, standardiserad reklam, global advertising, I'm Lovin' It, konsumtion, standardized advertising, qualitative studies, globalization, The Computer is Personal Again

وصف الملف: application/pdf

URL الوصول: https://explore.openaire.eu/search/publication?articleId=od_______681::7e5ac2faa36652a4193d608c196e9bf8
http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-5137

المؤلفون: Petrovic, Maria

مصطلحات موضوعية: content analysis, The Coke Side of Life, innehållsanalys, kvalitativ studie, kultur, semiotisk analys, culture adapted advertising, vetenskaplig debatt angående global reklam, campaigns, global brands, Media and communication studies, HP, Medie- och kommunikationsvetenskap, Amnesty International, kampanjer, global reklam, consumption, advertising, kulturell anpassad reklam, globala kampanjer, globala varumärken, scientific debate about global advertising, reklam, semiotic analysis, McDonald's, culture, Stop Violance Against Women, Coca-Cola, globalisering, global campaigns, standardiserad reklam, global advertising, I'm Lovin' It, konsumtion, standardized advertising, qualitative studies, globalization, The Computer is Personal Again

وصف الملف: application/pdf

URL الوصول: https://explore.openaire.eu/search/publication?articleId=od_______383::7e5ac2faa36652a4193d608c196e9bf8
http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-5137

المؤلفون: Özlen Onurlu, Nargiz Zulfugarova

المصدر: Öneri, Vol 12, Iss 45, Pp 491-513 (2016)

مصطلحات موضوعية: lcsh:Social Sciences, lcsh:H, Küresel Marka, Global Reklam, Glokal Reklam, Kültürel Farklılıklar, Kültürel Öğeler, Global Brand, Global Advertising, Glocal Advertising, Cultural Differences, Cultural Elements

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::4a80222ec75a0b79be659447470ef35c
https://doi.org/10.14783/od.v12i45.1000020023

المؤلفون: Rengin Küçükerdoğan, Işıl Zeybek, Volkan Ekin

المساهمون: TR8718, TR141147, TR39518

المصدر: Volume: 1, Issue: 1 40-50
Turkish Online Journal of Design Art and Communication
The Turkish Online Journal of Design, Art and Communication, Vol 1, Iss 1, Pp 40-50 (2011)

مصطلحات موضوعية: spor pazarlama, lcsh:Fine Arts, Brand awareness, media_common.quotation_subject, brand communication, xx, lcsh:Communication. Mass media, sports marketing, Globalization, Social, Advertising campaign, Cultural symbols, global reklam, Marketing, Sosyal, marka iletişimi, global advertisement, Turkish Airlines, media_common, Mode of transport, Service (business), lcsh:NX1-820, kültürel semboller, Advertising, lcsh:Arts in general, Sports marketing, lcsh:P87-96, Product (business), Symbol, Türk Hava Yolları, lcsh:N, Business, Cultural symbols,global advertisement,brand communication,sports marketing,Turkish Airlines

وصف الملف: application/pdf

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::55725e3c86f636a616fe3c2a7cef48b5
https://doi.org/10.7456/10101100/006

المؤلفون: Özer, Zeynep

المساهمون: Temel, Sema, Grafik Anasanat Dalı, Temel, Sema Ilgaz

مصطلحات موضوعية: Advertisement graphic, Advertisements, Fine Arts, Global Reklam, Culture, Socio-economic factors, Reklamcılık, Campaign, Reklam Kampanyaları, Cultural difference, Advertising, Graphics, Advertising campaigns, Güzel Sanatlar, Globalization

وصف الملف: application/pdf

URL الوصول: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::bd0fa2dc79725470e16ed80a7abcf965
https://acikbilim.yok.gov.tr/handle/20.500.12812/488599

المؤلفون: Tanribilir, Ruşen Nurhayat

المساهمون: Tosun, Nurhan Babür, İletişim Anabilim Dalı Reklamcılık ve Tanıtım Bilim Dalı, Tosun, Nurhan Zeynep, İletişim Anabilim Dalı

مصطلحات موضوعية: Hybrid culture, Advertisements, Advertising, Reklamcılık ve Tanıtım, Advertisement strategies, Global Reklam, Social change, Social values, Reklamcılık, Kültür

وصف الملف: XI,248y.: res.; application/pdf

URL الوصول: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::63ad7e95fb2117f49c63e0b5988f43ff
http://hdl.handle.net/11424/193339

عناروين إضافية: Global Advertising and its Scientific Debate : A Qualitative Research about Four Global Campaigns

مصطلحات الفهرس: advertising, global advertising, standardized advertising, culture adapted advertising, campaigns, global campaigns, global brands, consumption, scientific debate about global advertising, culture, globalization, McDonald's, HP, Coca-Cola, Amnesty International, I'm Lovin' It, The Computer is Personal Again, The Coke Side of Life, Stop Violance Against Women, qualitative studies, content analysis, semiotic analysis, reklam, global reklam, kulturell anpassad reklam, standardiserad reklam, kampanjer, globala kampanjer, globala varumärken, konsumtion, vetenskaplig debatt angående global reklam, kultur, globalisering, kvalitativ studie, innehållsanalys, semiotisk analys, Media and Communications, Medie- och kommunikationsvetenskap, Student thesis, info:eu-repo/semantics/bachelorThesis, text

URL: http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-5137