المؤلفون: He, Sharlene^{Aff1, IDs11002022096570_cor1}, Rucker, Derek D.

المصدر: Marketing Letters: A Journal of Research in Marketing. 34(3):415-428

المؤلفون: He, Sharlene, Anderson, Eric T., Rucker, Derek D.

المصدر: Journal of Marketing; May2024, Vol. 88 Issue 3, p50-68, 19p

مصطلحات موضوعية: WILLINGNESS to pay, COMPARATIVE method, VALUATION, TARGET marketing, CONSUMER behavior, EXPERIMENTAL economics, BEHAVIORAL economics

المؤلفون: Calder, Bobby J., He, Sharlene, Sternthal, Brian

المصدر: In Journal of Business Research June 2023 161

المؤلفون: Rocklage, Matthew D., He, Sharlene, Rucker, Derek D., Nordgren, Loran F.

المصدر: Journal of Marketing Research (JMR); Oct2023, Vol. 60 Issue 5, p870-888, 19p, 5 Charts, 1 Graph

مصطلحات موضوعية: CONSUMERS, CERTAINTY, SENTIMENT analysis, LANGUAGE & languages, CONFIDENCE, MARKETING

المؤلفون: He, Sharlene, Sternthal, Brian

المصدر: Journal of Consumer Research; Jun2023, Vol. 50 Issue 1, p211-232, 22p, 3 Color Photographs, 1 Diagram, 1 Chart, 3 Graphs

مصطلحات موضوعية: CONSUMER research, CONSUMER behavior, PRODUCT attributes, CONSUMER preferences, DECISION making

المؤلفون: He, Sharlene, Anderson, Eric T.

المصدر: In Current Opinion in Psychology June 2021 39:121-124

المؤلفون: Rucker, Derek D., He, Sharlene

المصدر: In Appetite 1 August 2016 103:425-431

المؤلفون: Rocklage, Matthew D., He, Sharlene, Rucker, Derek D., Nordgren, Loran F.

مصطلحات موضوعية: FOS: Economics and business, 150402 Hospitality Management

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::3c2cf01ab8e3e6a3ef91e330f2b14f77

المؤلفون: He, Sharlene, Rucker, Derek

المصدر: The SAGE Encyclopedia of Lifespan Human Development: G-M. 2018, p1418-1420.

المؤلفون: He, Sharlene S

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::40ed2f687fd07460f9fbaff4c3140acc