المؤلفون: Gulas, Charles S., McKeage, Kim K., Weinberger, Marc G.

المصدر: Journal of Advertising; Winter2010, Vol. 39 Issue 4, p109-120, 12p, 5 Black and White Photographs, 2 Charts

مصطلحات موضوعية: VIOLENCE in mass media, WIT & humor in advertising, MEN in advertising, SUBORDINATION (Psychology), VICTIMS of violent crimes, SOCIAL criticism

المساهمون: Hanson, Dian, editor, author., Donaldson, Walter, 1893-1947. My buddy., Kahn, Gus, 1886-1941. My buddy., Bowers, Scotty. No queens in the Marines., Jones, James, 1921-1977. Thin red line. Selections., Sledge, E. B. (Eugene Bondurant), 1923- With the old breed. Selections., Bérubé, Allan. Coming out under fire. Selections., Vidal, Gore, 1925-2012. Palimpsest. Selections., Stokes, Michael, collector.

مصطلحات موضوعية: Soldiers -- Social conditions -- Pictorial works., Soldiers -- Recreation -- Pictorial works., Soldiers -- Psychology., World War, 1939-1945 -- Pictorial works., Military hygiene., Friendship -- Pictorial works., Interpersonal relations -- Pictorial works., Nudity., Photography of the nude -- Pictorial works., Men in advertising -- Pictorial works., Pictorial works.

المساهمون: Holtz-Bacha, Christina.

مصطلحات موضوعية: Stereotypes (Social psychology) in advertising -- Germany -- Congresses., Sex role in advertising -- Germany -- Congresses., Women in advertising -- Germany -- Congresses., Men in advertising -- Germany -- Congresses.

المؤلفون: Sharits, Dean, Lammers, H. Bruce

المصدر: Journal of Marketing Research (JMR); Feb1983, Vol. 20 Issue 1, p64-73, 10p, 13 Charts

مصطلحات موضوعية: SOCIAL perception testing, WOMEN in advertising, MEN in advertising, TELEVISION advertising, SOCIAL perception, BROADCAST advertising, TELEVISION broadcasting research, MARKETING research, SOCIAL psychology research, GENDER differences (Psychology), GENDER role on television, WOMEN on television

المؤلفون: Jones, Marilyn Y., Stanaland, Andrea J. S., Gelb, Betsy D.

المصدر: Journal of Advertising; Summer98, Vol. 27 Issue 2, p33-51, 19p, 6 Black and White Photographs, 4 Charts, 4 Graphs

مصطلحات موضوعية: SEX in advertising, WOMEN in advertising, MEN in advertising, ADVERTISING, CONSUMER attitude research, RECOLLECTION (Psychology), ADVERTISING effectiveness, CONSUMER behavior, GENDER differences (Psychology) -- Social aspects, SEXUAL attraction, MEMORY, MODELS (Persons), PSYCHOLOGY

المؤلفون: Kolber, Richard H., Albanese, Paul J.

المصدر: Journal of Advertising; Winter96, Vol. 25 Issue 4, p1-20, 20p, 9 Charts

مصطلحات موضوعية: MEN'S magazines, CONTENT analysis, MEN in advertising, MEN in mass media, MAGAZINE advertising, IMAGE analysis, MALE models, COMMUNICATION methodology, ADVERTISING, COMMUNICATIONS research, PHYSICAL characteristics (Human body), PRINT advertising

المؤلفون: Ponocny-Seliger, Elisabeth.

المساهمون: Ponocny, Ivo., Garbani-Ballnik, Ornella., Guggenbühl, Allan., Austria. Bundesministerium für Soziale Sicherheit, Generationen und Konsumentenschutz. Männerpolitische Grundsatzabteilung.

مصطلحات موضوعية: Men in mass media., Men in motion pictures., Men on television., Men in advertising., Mass media -- History.

المؤلفون: Hippmann, Cornelia.

مصطلحات موضوعية: Men in advertising -- Germany., Men on television., Men in mass media., Men -- Social aspects -- Germany.

المؤلفون: Parkin, Katherine J.

مصطلحات موضوعية: Sex role in advertising -- United States -- History., Advertising -- Food -- United States -- History., Women consumers -- United States -- History., Women in advertising -- United States -- History., Men in advertising -- United States -- History., History.

المؤلفون: Contois, Emily J. H.

Original Material: 208 p.

الإتاحة: https://www.jstor.org/stable/10.5149/9781469660769_contois