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1دورية أكاديمية
المصدر: Schmalenbach Journal of Business Research, Vol 75, Iss 3, Pp 271-279 (2023)
مصطلحات موضوعية: Management. Industrial management, HD28-70, Business, HF5001-6182
وصف الملف: electronic resource
Relation: https://doaj.org/toc/2366-6153
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2دورية أكاديمية
المؤلفون: Ivo Benke, Michael Knierim, Marc Adam, Michael Beigl, Verena Dorner, Ulrich Ebner-Priemer, Manfred Herrmann, Martin Klarmann, Alexander Maedche, Julia Nafziger, Petra Nieken, Jella Pfeiffer
المصدر: Springer;Gesellschaft für Informatik e.V. (GI), Business & Information Systems Engineering: The International Journal of WIRTSCHAFTSINFORMATIK. 66(2):233-247
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3
المؤلفون: Tobias Roelen-Blasberg, Johannes Habel, Martin Klarmann
المصدر: International Journal of Research in Marketing. 40:164-188
مصطلحات موضوعية: Marketing
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4
المؤلفون: Martin Klarmann, Marc Wouters
المصدر: Journal of Personal Selling & Sales Management. 43(1):46-64
مصطلحات موضوعية: Management of Technology and Innovation, Human Factors and Ergonomics
URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::3ddd10da32fec0c4cf3ed7c27ed86c3d
https://dare.uva.nl/personal/pure/en/publications/benefits-discounts-features-and-value-as-communication-foci-in-selling-exploring-concepts-drivers-and-outcomes(aea8ff80-4186-4fbd-8daf-84941eb5c7cf).html -
5
المؤلفون: Ingo Halbauer, Saskia Jacob, Martin Klarmann
المصدر: Journal of Retailing. 98:759-778
مصطلحات موضوعية: Marketing
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6
المؤلفون: Verena Rieger, Martin Klarmann
المصدر: Journal of Business Research. 144:1256-1271
مصطلحات موضوعية: Marketing
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7
المؤلفون: Martin Klarmann, Martin Moosbrugger, Torsten Bornemann
المصدر: Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung, 72 (4), 447–478
مصطلحات موضوعية: Economics, Management of Technology and Innovation, Political science, 0502 economics and business, 05 social sciences, ddc:330, 050211 marketing, General Economics, Econometrics and Finance, General Business, Management and Accounting, Humanities, 050203 business & management
وصف الملف: application/pdf
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8
المؤلفون: Sven Feurer, Martin Klarmann, Fabian Bill
المصدر: Journal of the Academy of Marketing Science. 48:734-752
مصطلحات موضوعية: Marketing, Economics and Econometrics, Empirical research, business.industry, Context (language use), Social media, Business and International Management, Business-to-business, Unified theory of acceptance and use of technology, business, Test (assessment), Loyalty business model
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9دورية أكاديمية
المؤلفون: Fabian Bill, Sven Feurer, Martin Klarmann
المصدر: Springer, Journal of the Academy of Marketing Science. 48(4):734-752
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10دورية أكاديمية
المؤلفون: Torsten Bornemann, Martin Klarmann, Martin Moosbrugger
المصدر: Springer, Schmalenbach Journal of Business Research. 72(4):447-478