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1دورية أكاديمية
المؤلفون: Neil Bendle
المصدر: Journal of Sustainable Marketing, Pp 1-11 (2023)
مصطلحات موضوعية: sustainable marketing policy, sustainable marketing strategy, sustainable/green marketing in general, Marketing. Distribution of products, HF5410-5417.5
وصف الملف: electronic resource
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2
المؤلفون: Jennifer Lees-Marshment, Neil Bendle
المصدر: International Journal of Public Leadership. 18:305-318
مصطلحات موضوعية: Public Administration
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3
المؤلفون: Jun Hyun Joseph Ryoo, Praveen K. Kopalle, Xin Shane Wang, Neil Bendle
المصدر: Journal of Retailing. 97:658-675
مصطلحات موضوعية: Marketing, Process (engineering), Computer science, business.industry, Context (language use), Machine learning, computer.software_genre, Field (computer science), Variable (computer science), Analytics, Key (cryptography), Artificial intelligence, Metric (unit), business, Marketing research, computer
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4
المصدر: Journal of the Academy of Marketing Science. 49:1132-1150
مصطلحات موضوعية: Marketing, Economics and Econometrics, media_common.quotation_subject, Loyalty program, 05 social sciences, Indirect Inference, Microeconomics, Incentive, Customer heterogeneity, 0502 economics and business, Loyalty, Value (economics), 050211 marketing, Spike (software development), Business, Business and International Management, 050203 business & management, media_common
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5
المؤلفون: Shijie Lu, Mansur Khamitov, Xi Li, Neil Bendle, Xin Wang
المصدر: Journal of Consumer Research. 48:189-211
مصطلحات موضوعية: Marketing, Audio mining, Economics and Econometrics, Persuasion, media_common.quotation_subject, 05 social sciences, Stereotype, Tone (literature), 050105 experimental psychology, Key (music), InformationSystems_MODELSANDPRINCIPLES, Empirical research, Arts and Humanities (miscellaneous), Anthropology, Perception, 0502 economics and business, 050211 marketing, 0501 psychology and cognitive sciences, Speech analytics, Business and International Management, Psychology, Cognitive psychology, media_common
URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::0822a16d2e686e0e955fc6ccc587bc3b
https://doi.org/10.1093/jcr/ucab012 -
6دورية أكاديمية
المؤلفون: Xin (Shane) Wang, Shijie Lu, X I Li, Mansur Khamitov, Neil Bendle, J. Jeffrey Inman, Andrew T Stephen
المصدر: Oxford University Press, Journal of Consumer Research. 48(2):189-211
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7
المؤلفون: Neil Bendle, Jennifer Lees-Marshment, Aimee Dinnin Huff
المصدر: Journal of Business Ethics. 166:761-778
مصطلحات موضوعية: Economics and Econometrics, Civil society, 05 social sciences, Public policy, Stakeholder engagement, 06 humanities and the arts, Public administration, 0603 philosophy, ethics and religion, General Business, Management and Accounting, Common good, Solidarity, Arts and Humanities (miscellaneous), Political science, Public participation, 0502 economics and business, 060301 applied ethics, Business and International Management, Business ethics, Commons, Law, 050203 business & management
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8
المؤلفون: Xin Wang, Shijie Lu, Neil Bendle
المصدر: Management Science. 66:2140-2162
مصطلحات موضوعية: 050208 finance, business.industry, Strategy and Management, 05 social sciences, Word of mouth, ComputerApplications_COMPUTERSINOTHERSYSTEMS, ComputingMilieux_LEGALASPECTSOFCOMPUTING, Advertising, Management Science and Operations Research, Film industry, 0502 economics and business, 050207 economics, Psychology, business, Anecdotal evidence
URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::756a66f664990a2daddb5505dd02b287
https://doi.org/10.1287/mnsc.2019.3298 -
9دورية أكاديمية
المؤلفون: Jennifer Lees-Marshment, Aimee Dinnin Huff, Neil Bendle
المصدر: Springer, Journal of Business Ethics. 166(4):761-778
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10دورية أكاديمية
المؤلفون: Neil Bendle, Andrew Perkins
المصدر: Springer;Institute for Sustainable Innovation and Growth (iSIG), Customer Needs and Solutions. 7(1):1-11