المؤلفون: MARIA TERESA GRIMALDI LAROCCA, RODRIGO LADEIRA, ÁURIO LÚCIO LEOCÁDIO DA SILVA, RICARDO COUTINHO MELLO

المصدر: Cadernos EBAPE.BR, Vol 18, Iss spe, Pp 781-793 (2020)

مصطلحات موضوعية: Experience marketing, Experiential marketing, Definition of experience marketing, Business, HF5001-6182

وصف الملف: electronic resource

Relation: http://www.scielo.br/scielo.php?script=sci_arttext&pid=S1679-39512020000400781&tlng=en; http://www.scielo.br/scielo.php?script=sci_arttext&pid=S1679-39512020000400781&tlng=pt; https://doaj.org/toc/1679-3951

URL الوصول: https://doaj.org/article/01c883fafe844c44bb82760aee8fafe1

المؤلفون: Ricardo Coutinho Mello

المصدر: RDBCI: Revista Digital de Biblioteconomia e Ciência da Informação, Vol 18, Iss 00 (2020)

مصطلحات موضوعية: Sociedade da informação, Redes de comunicação e informação, Produtividade científica, Bibliography. Library science. Information resources

وصف الملف: electronic resource

Relation: https://periodicos.sbu.unicamp.br/ojs/index.php/rdbci/article/view/8660221; https://doaj.org/toc/1678-765X

URL الوصول: https://doaj.org/article/42a2790cc8934a2e9736ce3eb8de619c

المؤلفون: Ricardo Coutinho Mello, Gilberto Wildberger de Almeida

المصدر: RECIIS, Vol 5, Iss 3 (2011)

مصطلحات موضوعية: educação em saúde, asma, motivação, Mídia Audiovisual., Communication. Mass media, P87-96, Public aspects of medicine, RA1-1270

وصف الملف: electronic resource

Relation: https://www.reciis.icict.fiocruz.br/index.php/reciis/article/view/566; https://doaj.org/toc/1981-6278

URL الوصول: https://doaj.org/article/ad8790cfeb334f279b0494647b7fda84

المؤلفون: Emerson Gomes Garcia, Janaína Peralta de Souza, Vera Lúcia Peixoto Santos Mendes, Ricardo Coutinho Mello, Ícaro da Silva Farias

المصدر: Revista Baiana de Saúde Pública. 46:203-215

مصطلحات موضوعية: General Medicine

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::2e63a889827d705e30ab5d43f3c669d8
https://doi.org/10.22278/2318-2660.2022.v46.n1.a3581

المؤلفون: Ricardo Coutinho Mello, Maria Teresa Grimaldi Larocca, Áurio Lúcio Leocádio da Silva, Rodrigo Ladeira

المصدر: Cadernos EBAPE.BR. 18:781-793

مصطلحات موضوعية: 0502 economics and business, 05 social sciences, General Earth and Planetary Sciences, 050211 marketing, Sociology, 050203 business & management, General Environmental Science

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::14474cfc34ff3c3ddc99c67636d36862
https://doi.org/10.1590/1679-395120190079

المؤلفون: MARIA TERESA GRIMALDI LAROCCA, RODRIGO LADEIRA, ÁURIO LÚCIO LEOCÁDIO DA SILVA, RICARDO COUTINHO MELLO

المصدر: Cadernos EBAPE.BR, Volume: 18, Issue: spe, Pages: 781-793, Published: 18 DEC 2020
Cadernos EBAPE.BR v.18 n.spe 2020
Cadernos EBAPE.BR
Fundação Getulio Vargas (FGV)
instacron:FGV
Cadernos EBAPE.BR, Vol 18, Iss spe, Pp 781-793 (2020)

مصطلحات موضوعية: Typology, HF5001-6182, Area studies, media_common.quotation_subject, Subject (philosophy), Experiential marketing, Marketing science, 0502 economics and business, Loyalty, Marketing de experiencia, Business, Sociology, Marketing, General Environmental Science, media_common, Field (Bourdieu), 05 social sciences, Definition of experience marketing, Focus (linguistics), Definición de marketing de experiencia, Definição de marketing de experiência, Intentionality, General Earth and Planetary Sciences, 050211 marketing, Experience marketing, Marketing experiencial, Marketing de experiência, 050203 business & management

وصف الملف: text/html

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::78e3df08e9a6b25eeea9abd2cba8ab28
https://doi.org/10.1590/1679-395120190079x

المؤلفون: Natanael Vitor Sobral, Zeny Duarte, Ricardo Coutinho Mello, Raimundo Nonato Macedo dos Santos

المصدر: Encontros Bibli, Vol 25 (2020)

مصطلحات موضوعية: Cientometria, Colaboração Científica, 030231 tropical medicine, Library science, Library and Information Sciences, Produção Científica, lcsh:Z, lcsh:Bibliography. Library science. Information resources, Management Information Systems, 03 medical and health sciences, 0302 clinical medicine, Doenças Tropicais Negligenciadas, Análise de Redes Sociais, 030221 ophthalmology & optometry, Sociology, Social network analysis, Productivity, Information Systems

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::8a381b732e3509147d71827ba672cf1f
https://doi.org/10.5007/1518-2924.2020.e72981

المؤلفون: Rodrigo Ladeira, Jason Amorim, Ricardo Coutinho Mello, Maria Teresa Grimaldi Larocca, Karen Valessksca Rothschuh Jarquin

المصدر: Journal of Food Products Marketing. 25:734-753

مصطلحات موضوعية: Marketing, 0303 health sciences, 030309 nutrition & dietetics, media_common.quotation_subject, 05 social sciences, Perspective (graphical), 03 medical and health sciences, Perception, 0502 economics and business, 050211 marketing, Business, Brand equity, Business and International Management, Food Science, media_common

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::11933ecd5f62e2b5088838cb75af8841
https://doi.org/10.1080/10454446.2019.1659899

المؤلفون: Ricardo Coutinho Mello, Rodrigo Ladeira, Maria Teresa Grimaldi Larocca

المصدر: Repositório Institucional da UFBA
Universidade Federal da Bahia (UFBA)
instacron:UFBA

مصطلحات موضوعية: business.industry, media_common.quotation_subject, 05 social sciences, Exploratory research, Internal marketing, 010501 environmental sciences, Public relations, Definition of social marketing, 01 natural sciences, Social marketing, Corporate Social Responsibility, Management philosophy, 0502 economics and business, Institution, Corporate social responsibility, General Materials Science, Relevance (information retrieval), Sociology, business, Social marketing theory, 050203 business & management, 0105 earth and related environmental sciences, media_common

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::7762e6d07b04dd59595599eb44498b25
https://doi.org/10.12712/rpca.v11i5.1071

المؤلفون: Gilberto Wildberger Almeida, Ricardo Coutinho Mello

المصدر: ANPAD - Associação Nacional de Pós-Graduação e Pesquisa em Administração, RAC - Revista de Administração Contemporânea (Journal of Contemporary Administration). 8(3):9-27

الإتاحة: https://ideas.repec.org/a/abg/anprac/v8y2004i3313.html