يعرض 1 - 10 نتائج من 157 نتيجة بحث عن '"Zainuddin, Nadia"', وقت الاستعلام: 1.84s تنقيح النتائج
  1. 1
    دورية أكاديمية
    Conceptualising the (dis)abling marketplace through value creation and destruction.

    المؤلفون: Zainuddin, Nadia, Randle, Melanie, Gordon, Ross, Dolnicar, Sara

    المصدر: Journal of Marketing Management; May2024, Vol. 40 Issue 5/6, p418-449, 32p

    مصطلحات موضوعية: VALUE creation, CUSTOMER cocreation, MARKETPLACES, SERVICES for people with disabilities, PEOPLE with disabilities, CONSUMERS

    مصطلحات جغرافية: AUSTRALIA

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  2. 2
    دورية أكاديمية
    Value creation and destruction in the marketisation of human services

    المؤلفون: Randle, Melanie, Zainuddin, Nadia

    المصدر: Journal of Services Marketing, 2020, Vol. 36, Issue 3, pp. 326-339.

    URL الوصول: http://www.emeraldinsight.com/doi/10.1108/JSM-10-2019-0424

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  3. 3
    دورية أكاديمية
    Consumer-dominant social marketing: a definition and explication

    المؤلفون: Anker, Thomas Boysen, Gordon, Ross, Zainuddin, Nadia

    المصدر: European Journal of Marketing, 2021, Vol. 56, Issue 1, pp. 159-183.

    URL الوصول: http://www.emeraldinsight.com/doi/10.1108/EJM-08-2020-0618

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  4. 4
    دورية أكاديمية
    Defining and explicating value re-creation to solve marketplace problems for consumers with vulnerabilities

    المؤلفون: Zainuddin, Nadia, Robinson, Julia, Algie, Jennifer, Randle, Melanie

    المصدر: Journal of Services Marketing, 2021, Vol. 35, Issue 6, pp. 807-820.

    URL الوصول: http://www.emeraldinsight.com/doi/10.1108/JSM-07-2020-0316

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  5. 5
    دورية أكاديمية
    Transformative value and the role of involvement in gamification and serious games for well-being

    المؤلفون: Mulcahy, Rory Francis, Zainuddin, Nadia, Russell-Bennett, Rebekah

    المصدر: Journal of Service Management, 2020, Vol. 32, Issue 2, pp. 218-245.

    URL الوصول: http://www.emeraldinsight.com/doi/10.1108/JOSM-05-2019-0137

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  6. 6
    دورية أكاديمية
    Value creation and destruction in social marketing services: a review and research agenda

    المؤلفون: Zainuddin, Nadia, Gordon, Ross

    المصدر: Journal of Services Marketing, 2020, Vol. 34, Issue 3, pp. 347-361.

    URL الوصول: http://www.emeraldinsight.com/doi/10.1108/JSM-01-2019-0046

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  7. 7
    دورية أكاديمية
    The role of health locus of control in value co-creation for standardized screening services

    المؤلفون: Davey, Janet, Herbst, Judith, Johns, Raechel, Parkinson, Joy, Russell-Bennett, Rebekah, Zainuddin, Nadia

    المصدر: Journal of Service Theory and Practice, 2020, Vol. 30, Issue 1, pp. 31-55.

    URL الوصول: http://www.emeraldinsight.com/doi/10.1108/JSTP-08-2018-0180

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  8. 8
    دورية أكاديمية
    Commentary: transformative service research and social marketing – converging pathways to social change

    المؤلفون: Russell-Bennett, Rebekah, Fisk, Raymond P., Rosenbaum, Mark S., Zainuddin, Nadia

    المصدر: Journal of Services Marketing, 2019, Vol. 33, Issue 6, pp. 633-642.

    URL الوصول: http://www.emeraldinsight.com/doi/10.1108/JSM-10-2018-0304

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  9. 9
    دورية أكاديمية
    Scaring the bras off women : The role of threat appeal, brand congruence, and social support in health service recruitment coping strategies

    المؤلفون: Mayer, Jessica, Zainuddin, Nadia, Russell-Bennett, Rebekah, Mulcahy, Rory Francis

    المصدر: Journal of Service Theory and Practice, 2019, Vol. 29, Issue 3, pp. 233-257.

    URL الوصول: http://www.emeraldinsight.com/doi/10.1108/JSTP-11-2017-0196

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  10. 10
    كتاب إلكتروني
    The Good Life: Exploring Value Creation and Destruction in Consumer Well-Being (An Extended Abstract)

    المؤلفون: Dent, KendallAff3, Zainuddin, NadiaAff3, Tam, LeonaAff3

    المساهمون: Rossi, Patricia, editorAff2

    المصدر: Marketing at the Confluence between Entertainment and Analytics : Proceedings of the 2016 Academy of Marketing Science (AMS) World Marketing Congress. :269-272

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