المؤلفون: Duarte, Paulo, e Silva, Susana Costa, Mangei, Isabella, Dias, Joana Carmo^{Aff4, Aff5, IDs1220802400404x_cor4}

المصدر: International Review on Public and Nonprofit Marketing. :1-22

المؤلفون: Zollo, Lamberto

المصدر: Journal of Consumer Marketing, 2024, Vol. 41, Issue 5, pp. 564-582.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/JCM-08-2023-6213

المؤلفون: Neuhaus, Meike^Aff2

المساهمون: Neuhaus, Meike, editor^Aff1

المصدر: Klimaverantwortung : Gesellschaftsaufgabe und Bildungsauftrag. :95-119

المؤلفون: Parul Yadav, Bhawna Agarwal, Jones Mathew

المصدر: Future Business Journal, Vol 10, Iss 1, Pp 1-14 (2024)

مصطلحات موضوعية: Political party brands, Environment, Attitude–behavior gap, Green marketing, Green product, Green initiatives, Business, HF5001-6182, Finance, HG1-9999

وصف الملف: electronic resource

Relation: https://doaj.org/toc/2314-7210

URL الوصول: https://doaj.org/article/bc3680e0574b413a9bae7ef144db8c1e

المؤلفون: Lehmann, Nico, Beikirch, Philipp

المصدر: 2020 17th International Conference on the European Energy Market (EEM) Energy Market (EEM), 2020 17th International Conference on the European. :1-6 Sep, 2020

Relation: 2020 17th International Conference on the European Energy Market (EEM)

المؤلفون: Bae, Su Yun, Yan, Ruoh-Nan

المصدر: Journal of Fashion Marketing and Management: An International Journal, 2023, Vol. 27, Issue 6, pp. 1064-1087.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/JFMM-03-2022-0051

المؤلفون: Bürker, Michael^Aff3, Gronover, Sandra^Aff3

المساهمون: Schuster, Gabriele, editor^Aff1, Wolter, Lisa-Charlotte, editor^Aff2

المصدر: Nachhaltiges Markenmanagement : Innovative Unternehmenspraxis: Insights, Strategien und Impulse. :215-232

المؤلفون: Kreutzer, Ralf T.^Aff3

المساهمون: Schuster, Gabriele, editor^Aff1, Wolter, Lisa-Charlotte, editor^Aff2

المصدر: Nachhaltiges Markenmanagement : Innovative Unternehmenspraxis: Insights, Strategien und Impulse. :15-29

المؤلفون: Ermecke, Kevin^Aff2, Olbrich, Rainer^Aff2, Brüggemann, Philipp^Aff2

المساهمون: Martínez-López, Francisco J., editor^Aff1

المصدر: Advances in Digital Marketing and eCommerce : Fourth International Conference, 2023. :70-77

المؤلفون: Righi, Lilia

المصدر: Revue de l’organisation responsable. 2023, 18(3), p. 66-85.

الإتاحة: https://www.cairn-int.info/article-E_ROR_183_0066--the-contribution-of-neutralization-theory-for-gaining-insight-into-the-attitude-behavior-gap-regarding-fair-trade-products.htm