المؤلفون: Sandra Waddock

المصدر: Journal of Sustainable Marketing, Pp 1-13 (2023)

مصطلحات موضوعية: marketing transformation, system transformation, transformation, future of marketing, Marketing. Distribution of products, HF5410-5417.5

وصف الملف: electronic resource

Relation: https://luminousinsights.net/articles/JSM-2023-111.pdf; https://doaj.org/toc/2766-0117

URL الوصول: https://doaj.org/article/f15d56efa7ca486181328d8797a4ec55

المؤلفون: Smith, Trevor A.^Aff3

المساهمون: Stewart, David W., Series Editor^Aff1, Smith, Trevor A.^Aff2

المصدر: Marketing Effectiveness and Accountability in SMEs : A Multimethodological Approach. :189-197

المؤلفون: Key, Martin^Aff3, Clark, Terry^Aff4, Ferrell, O. C.^Aff5, Pitt, Leyland^Aff6, Stewart, David^Aff7

المساهمون: Pantoja, Felipe, editor^Aff1, Wu, Shuang, editor^Aff2

المصدر: From Micro to Macro: Dealing with Uncertainties in the Global Marketplace : Proceedings of the 2019 Academy of Marketing Science (AMS) Annual Conference. :483-484

المؤلفون: Appel, Gil, Grewal, Lauren, Hadi, Rhonda^Aff3, Stephen, Andrew T.^{Aff3, Aff4}

المصدر: Journal of the Academy of Marketing Science: Official Publication of the Academy of Marketing Science. 48(1):79-95

المؤلفون: Nataliya Yudina

المصدر: Ekonomìčnij Vìsnik Nacìonalʹnogo Tehnìčnogo Unìversitetu Ukraïni "Kiïvsʹkij Polìtehnìčnij Institut", Iss 19 (2021)

مصطلحات موضوعية: marketing activity, future study, marketing evolution, business forecasting, uncertainty, economic relations forecasting model, model of evolution and revolution of economic relations, Business, HF5001-6182, Economics as a science, HB71-74

وصف الملف: electronic resource

Relation: http://ev.fmm.kpi.ua/article/view/240315; https://doaj.org/toc/2307-5651; https://doaj.org/toc/2412-5296

URL الوصول: https://doaj.org/article/fcb403253ff343c09b2ae261a552c38c

المؤلفون: Petra Leonora Cvitanovic

المصدر: Managing Global Transitions, Vol 16, Iss 4, Pp 379-400 (2018)

مصطلحات موضوعية: marketing technologies, multi-channel marketing, marketing analytics, marketing metrics, the future of marketing, Economic growth, development, planning, HD72-88

وصف الملف: electronic resource

Relation: http://www.hippocampus.si/ISSN/1854-6935/16.379-400.pdf; https://doaj.org/toc/1581-6311; https://doaj.org/toc/1854-6935

URL الوصول: https://doaj.org/article/f25d5c85c48647bcbc224891b7ee4ef6

المؤلفون: Koldyshev Maxim Vladimirovich

المصدر: International Journal of Innovative Technologies in Economy, Iss 4(31) (2020)

مصطلحات موضوعية: integration of artificial intelligence, sales management in b2b, future b2b marketing, artificial intelligence in b2b marketing, Economics as a science, HB71-74

وصف الملف: electronic resource

Relation: https://rsglobal.pl/index.php/ijite/article/view/1584; https://doaj.org/toc/2412-8368; https://doaj.org/toc/2414-1305

URL الوصول: https://doaj.org/article/cf77532b58134858a2faf878ac73e5b6

المؤلفون: Clark, Terry^Aff5, Ferrell, O. C.^Aff6, Hartline, Michael^Aff7, Sheth, Jagdish^Aff8, Stewart, David^Aff9

المساهمون: Academy of Marketing Science, Obal, Michael W., editor^Aff2, Krey, Nina, editor^Aff3, Bushardt, Christian, editor^Aff4

المصدر: Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era : Proceedings of the 2014 Academy of Marketing Science (AMS) Annual Conference. :199-202

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المؤلفون: Prange, Christiane^Aff2

المساهمون: Prange, Christiane, editor^Aff1

المصدر: Market Entry in China : Case Studies on Strategy, Marketing, and Branding. :223-225