المؤلفون: Lopes, Ana Isabel, Malthouse, Edward C., Dens, Nathalie, De Pelsmacker, Patrick

المصدر: Journal of Service Management, 2024, Vol. 35, Issue 6, pp. 22-41.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/JOSM-05-2023-0219

المؤلفون: Fuller, Nicole R.^Aff4, Porter, McDowell, III^Aff5, Kemp, Elyria A.^Aff4

المساهمون: Allen, Juliann, editor^Aff1, Jochims, Bruna, editor^Aff2, Wu, Shuang, editor^Aff3

المصدر: Celebrating the Past and Future of Marketing and Discovery with Social Impact : 2021 AMS Virtual Annual Conference and World Marketing Congress. :405-416

المؤلفون: Fuller, Nicole R., Porter, McDowell, III, Kemp, Elyria A.

المصدر: Journal of Research in Marketing and Entrepreneurship, 2022, Vol. 24, Issue 1, pp. 161-175.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/JRME-06-2021-0085

المؤلفون: Liebrecht Christine Cornelia, van Hooijdonk Charlotte Miriam Joyce

المصدر: Psychology of Language and Communication, Vol 26, Iss 1, Pp 375-398 (2022)

مصطلحات موضوعية: webcare, social networking sites, channel affordances, the netherlands red cross, uses and gratifications theory, communication style, Oral communication. Speech, P95-95.6, Psychology, BF1-990

وصف الملف: electronic resource

Relation: https://doaj.org/toc/2083-8506

URL الوصول: https://doaj.org/article/fc2edd46528d4069b7db456fdd84aa5f

المؤلفون: Jeesha, Krishnan, Purani, Keyoor

المصدر: European Journal of Marketing, 2021, Vol. 55, Issue 7, pp. 1930-1953.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/EJM-05-2019-0421

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المؤلفون: Weitzl, Wolfgang J.

المصدر: Journal of Product & Brand Management, 2019, Vol. 28, Issue 3, pp. 330-347.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/JPBM-04-2018-1843

لا يتم عرض هذه النتيجة على الضيوف.
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المؤلفون: Ana Isabel Lopes, Nathalie Dens, Patrick De Pelsmacker, Edward C. Malthouse

المساهمون: Communication Science, Network Institute, Communication Choices, Content and Consequences (CCCC)

المصدر: Lopes, A I, Dens, N, Pelsmacker, P D & Malthouse, E C 2023, ' Managerial response strategies to eWOM : A framework and research agenda for webcare ', Tourism Management, vol. 98, 104739, pp. 1-18 . https://doi.org/10.1016/j.tourman.2023.104739
Tourism Management, 98:104739, 1-18. Elsevier Limited
Tourism management

مصطلحات موضوعية: Webcare, SDG 16 - Peace, Economics, Online reviews, Strategy and Management, SDG 16 - Peace, Justice and Strong Institutions, Research agenda, Transportation, Development, Managerial responses, Justice and Strong Institutions, Chemistry, Sociology, Conceptual framework, Tourism, Leisure and Hospitality Management, Mass communications, eWOM, Biology

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::c2f8af34dd4b88f914b58de23f574ee8
https://doi.org/10.1016/j.tourman.2023.104739

المؤلفون: Edwards, Arthur^Aff4, de Kool, Dennis^Aff4

المساهمون: Nepal, Surya, editor^Aff1, Paris, Cécile, editor^Aff2, Georgakopoulos, Dimitrios, editor^Aff3

المصدر: Social Media for Government Services. :151-166