دورية أكاديمية
Stock market reaction to product-harm crisis response strategies.
العنوان: | Stock market reaction to product-harm crisis response strategies. |
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المؤلفون: | Zheng S; School of Finance, Fujian Jiangxia University, Fuzhou, China., Yang G; School of Economics and Management, Minjiang University, Fuzhou, China., Chen S; School of Economics & Management, Fuzhou University, Fuzhou, China. |
المصدر: | PloS one [PLoS One] 2023 Aug 24; Vol. 18 (8), pp. e0290548. Date of Electronic Publication: 2023 Aug 24 (Print Publication: 2023). |
نوع المنشور: | Journal Article; Research Support, Non-U.S. Gov't |
اللغة: | English |
بيانات الدورية: | Publisher: Public Library of Science Country of Publication: United States NLM ID: 101285081 Publication Model: eCollection Cited Medium: Internet ISSN: 1932-6203 (Electronic) Linking ISSN: 19326203 NLM ISO Abbreviation: PLoS One Subsets: MEDLINE |
أسماء مطبوعة: | Original Publication: San Francisco, CA : Public Library of Science |
مواضيع طبية MeSH: | Commerce* , Product Recalls and Withdrawals*, Disclosure ; Social Perception ; Consumer Product Safety ; Private Sector ; Public Opinion ; Truth Disclosure ; China |
مستخلص: | Product-harm crises have detrimental effects on firm's sales, reputation, and financial value, requiring crisis managers to promptly adopt appropriate response strategies to mitigate these impacts. Situational Crisis Communication Theory (SCCT) guides managers to align responsibility attribution with response strategies. Using Chinese listed firms' product-harm crises sample from 2015 to 2021, this study analyzes the stock market's reaction to different response strategies. The event study method reveals that a passive strategy is more effective during the disclosure stage, and accept+no recall and deny+recall are conforming strategies during the initial response stage. Additionally, firms with a crisis history should assume greater responsibility when developing response strategies for product-harm crises, as crisis history amplifies negative effects. The results provide recommendations to help managers formulate appropriate strategies. Competing Interests: The authors have declared that no competing interests exist. (Copyright: © 2023 Zheng et al. This is an open access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited.) |
تواريخ الأحداث: | Date Created: 20230824 Date Completed: 20230915 Latest Revision: 20230915 |
رمز التحديث: | 20240628 |
مُعرف محوري في PubMed: | PMC10449120 |
DOI: | 10.1371/journal.pone.0290548 |
PMID: | 37616251 |
قاعدة البيانات: | MEDLINE |
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