التفاصيل البيبلوغرافية
| العنوان: |
A Manuscript's Journey Through Peer Review: Insights from Almost 3,000 Editorial Decisions at the Journal of Marketing Research. |
| المؤلفون: |
Gupta, Sachin, Danaher, Peter, Mittal, Vikas, Morrin, Maureen |
| المصدر: |
Journal of Marketing Research (JMR); Oct2023, Vol. 60 Issue 5, p835-846, 12p, 2 Diagrams, 9 Charts, 3 Graphs |
| مصطلحات موضوعية: |
SCHOLARLY peer review, MANUSCRIPTS, EDITORIAL boards, MARKETING research |
| Reviews & Products: |
JOURNAL of Marketing Research (Periodical) |
| مستخلص: |
An editorial is presented on the manuscript peer review process at the Journal of Marketing Research. Topics include the increase in number of manuscript submissions since 2010, a description of the review process, and a sampling of manuscripts was conducted to provide empirical results about the overall review process at the journal. |
| قاعدة البيانات: |
Complementary Index |
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