دورية أكاديمية

ODNOSI S JAVNOŠĆU U JEDINICAMA LOKALNE SAMOUPRAVE BOSNE I HERCEGOVINE SA POSEBNIM OSVRTOM NA GRAD SARAJEVO.

التفاصيل البيبلوغرافية
العنوان: ODNOSI S JAVNOŠĆU U JEDINICAMA LOKALNE SAMOUPRAVE BOSNE I HERCEGOVINE SA POSEBNIM OSVRTOM NA GRAD SARAJEVO. (Croatian)
Alternate Title: PUBLIC RELATIONS IN B-H LOCAL SELF-GOVERNING UNITS WITH SPECIAL REFERENCE TO THE CITY OF SARAJEVO. (English)
المؤلفون: Zaimović, Denis
المصدر: Pregled; 2012, Vol. 53 Issue 2, p41-52, 12p
مصطلحات موضوعية: PUBLIC relations & politics, BOSNIA & Herzegovina politics & government, 1992-
مصطلحات جغرافية: SARAJEVO (Bosnia & Herzegovina), BOSNIA & Herzegovina
الشركة/الكيان: EUROPEAN Union
Abstract (English): This paper is concerned with the place and the role that public relations play in the cities and municipalities as institutions of local selfgovernment in Bosnia and Herzegovina, with special attention given to the capital of Bosnia and Herzegovina, and the defining of significance that public relations have (or they should) in achieving full institutional transparency and responsibility in question with regard to its citizens and the public, as well as the creation and development of a positive image of the city or municipality. The research on which this study is based has shown that public relations in these institutions have reached certain level of development, but still have not met the EU standards of city and municipality government. The paper also shows that the institutions at all levels of B&H government in this transitional period have not yet liberated themselves from the remnants of the model of one-way communication with the media, which was dominant in the period of the previous system's stateism [ABSTRACT FROM AUTHOR]
Abstract (Croatian): Ovaj rad se bavi ispitivanjem mjesta i uloge koju odnosi s javnoŠću imaju u gradovima i općinama kao institucijama lokalne samouprave Bosne i Hercegovine s posebnim osvrtom na glavni grad BiH, zatim utvrđivanjem značaja koji imaju (ili bi trebali imati) odnosi s javnoŠću u postizanju pune transparentnosti i odgovornosti navedenih institucija prema građanima i drugim javnostima te kreiranju i razvijanju pozitivnog imidţa grada ili općine. Provedena istraţivanja na kojima se zasniva ovaj rad su pokazala kako su odnosi s javnoŠću u ovim institucijama posljednjih godina doţivjeli određeni razvoj, ali joŠ nisu dostigli razinu kakvu zahtijevaju standardi upravljanja gradom i općinom Evropske unije. U radu je, pored ostalog, dokazano da se institucije svih razina vlasti u BiH u ovom tranzicijskom periodu joŠ nisu oslobodile ostataka modela jednosmjernog komuniciranja s javnoŠću, kakav je bio dominantan u vrijeme drţavnog etatizma u prethodnom sistemu [ABSTRACT FROM AUTHOR]
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