دورية أكاديمية
Quantity bias in comparison-shopping of multi-item baskets.
| العنوان: | Quantity bias in comparison-shopping of multi-item baskets. |
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| المؤلفون: | Ross Niswanger, Eric Walden |
| المصدر: | PLoS ONE, Vol 17, Iss 2, p e0263406 (2022) |
| بيانات النشر: | Public Library of Science (PLoS), 2022. |
| سنة النشر: | 2022 |
| المجموعة: | LCC:Medicine LCC:Science |
| مصطلحات موضوعية: | Medicine, Science |
| الوصف: | Comparison-shopping applications are widespread and have been the subject of considerable research and development. There has also been widespread recognition that people are predictably irrational when making shopping decisions. In this work, we combine these two facts to propose a new type of predicable irrational behavior that has important implications for comparison-shopping applications that now utilize crowdsourcing to increase the information provided about sellers in these electronic marketplaces. In a series of three studies we demonstrate that, even after controlling for relative and absolute savings, the number of items in a shopping trip is an important consideration in the decision to make a trip to more than one store. This is true of both actual trips in physical shopping in the real world, and virtual trips to other vendors in online shopping. We term this effect quantity bias. |
| نوع الوثيقة: | article |
| وصف الملف: | electronic resource |
| اللغة: | English |
| تدمد: | 1932-6203 |
| Relation: | https://doaj.org/toc/1932-6203 |
| DOI: | 10.1371/journal.pone.0263406 |
| URL الوصول: | https://doaj.org/article/fe6442a669a6470f906086f71137e1a5 |
| رقم الأكسشن: | edsdoj.fe6442a669a6470f906086f71137e1a5 |
| قاعدة البيانات: | Directory of Open Access Journals |
Full Text Finder | تدمد: | 19326203 |
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| DOI: | 10.1371/journal.pone.0263406 |