كتاب إلكتروني
Marketing Essentials : Assessing the Marketing Environment: Marketing Information & Research: Stakeholder Marketing
| العنوان: | Marketing Essentials : Assessing the Marketing Environment: Marketing Information & Research: Stakeholder Marketing |
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| الوصف: | The Professional Certificate in Marketing Assessment Workbook covers all four Professional Certificate modules. It provides guidance on how to pass your exams and how to incorporate CIM's structure of presentation, application, concept and evaluation in to your work-based project. Information is presented in bite-size pieces to make revision less daunting and there are step by step paths to follow to ensure you are working toward the assessment framework. Icons, frequent learning check points and clear links to the syllabus help build your understanding and reinforce your learning. |
| المؤلفون: | Chartered Institute of Marketing |
| نوع المادة: | eBook. |
| الموضوعات: | Marketing research--Examinations--Study guides, Marketing--Examinations--Study guides, Customer relations--Examinations--Study guides, Relationship marketing--Examinations--Study guides |
| تصنيفات: | BUSINESS & ECONOMICS / Organizational Behavior, BUSINESS & ECONOMICS / Management, BUSINESS & ECONOMICS / Management Science, BUSINESS & ECONOMICS / Industrial Management |
| قاعدة البيانات: | eBook Index |
Full Text Finder | ردمك: | 9781445391533 9781445376264 |
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