Exploring the EWOM Impact on End Users Towards Online Snack Purchases: A PLS SEM Approach

التفاصيل البيبلوغرافية
العنوان: Exploring the EWOM Impact on End Users Towards Online Snack Purchases: A PLS SEM Approach
المؤلفون: C, Vijayabanu, R, Gayathri, C, Theresa, S, Karthikeyan, V, Chandrasekar
المصدر: 2022 Interdisciplinary Research in Technology and Management (IRTM) Technology and Management (IRTM), 2022 Interdisciplinary Research in. :1-10 Feb, 2022
Relation: 2022 Interdisciplinary Research in Technology and Management (IRTM)
قاعدة البيانات: IEEE Xplore Digital Library
الوصف
ردمك:9781665478861
DOI:10.1109/IRTM54583.2022.9791809