مؤتمر
Exploring the EWOM Impact on End Users Towards Online Snack Purchases: A PLS SEM Approach
العنوان: | Exploring the EWOM Impact on End Users Towards Online Snack Purchases: A PLS SEM Approach |
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المؤلفون: | C, Vijayabanu, R, Gayathri, C, Theresa, S, Karthikeyan, V, Chandrasekar |
المصدر: | 2022 Interdisciplinary Research in Technology and Management (IRTM) Technology and Management (IRTM), 2022 Interdisciplinary Research in. :1-10 Feb, 2022 |
Relation: | 2022 Interdisciplinary Research in Technology and Management (IRTM) |
قاعدة البيانات: | IEEE Xplore Digital Library |
ردمك: | 9781665478861 |
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DOI: | 10.1109/IRTM54583.2022.9791809 |