دورية أكاديمية
The store of the future: Engaging customers through sensory elements, personalized atmospherics, and interpersonal interaction
العنوان: | The store of the future: Engaging customers through sensory elements, personalized atmospherics, and interpersonal interaction |
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المؤلفون: | Szocs, Courtney, Kim, Yeseul, Lim, Mikyoung, Mera, Christian Arroyo, Biswas, Dipayan |
المصدر: | In Journal of Retailing December 2023 99(4):605-620 |
قاعدة البيانات: | ScienceDirect |
تدمد: | 00224359 |
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DOI: | 10.1016/j.jretai.2023.11.005 |