دورية أكاديمية
Defining a retailer’s channel strategy applied to young consumers
| العنوان: | Defining a retailer’s channel strategy applied to young consumers |
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| المؤلفون: | Brigitte de Faultrier, Jacques Boulay, Florence Feenstra, Laurent Muzellec |
| المساهمون: | Brigitte de Faultrier |
| المصدر: | International Journal of Retail & Distribution Management, 2014, Vol. 42, Issue 11/12, pp. 953-973. |
| URL الوصول: | http://www.emeraldinsight.com/doi/10.1108/IJRDM-02-2014-0018 |
| قاعدة البيانات: | Emerald Insight |
Full Text Finder | تدمد: | 09590552 |
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| DOI: | 10.1108/IJRDM-02-2014-0018 |