Malcolm P. McNair papers
| العنوان: | Malcolm P. McNair papers |
|---|---|
| المؤلفون: | McNair, Malcolm P. (Malcolm Perrine), 1894- |
| سنة النشر: | 1919 |
| وصف مادي: | 62 31 |
| مصطلحات موضوعية: | Allerton, Berman & Dean., Allied Stores Corporation., Harvard University. Graduate School of Business Administration -- Faculty., Harvard University. Graduate School of Business Administration -- History., Indian Head Mills., John Wanamaker (Firm), Business -- History., Business education., Business cycles -- Study and teaching., Business forecasting -- Study and teaching., Marketing -- Study and teaching., New Deal, 1933-1939., Retail trade -- History., Retail trade -- Study and teaching. |
| Subject Person: | McNair, Malcolm P. (Malcolm Perrine), 1894- |
| الوصف: | The collection consists of teaching, administrative, consulting, and business records of Malcolm P. McNair, a pioneer in retailing and in predicting its trends. Teaching records include memorandum, notes and lectures for such classes as Retail Distribution, Retail Store Management, Marketing, and Elements of Administration, among other classes. Administrative records document McNair's work in the development and administration of Harvard Business School programs and events, including his participation on committees. Consulting records include company records and McNair's notes and correspondence for Indian Head Mills, Allied Stores, Allerton, Berman, & Dean, and John Wanamaker. This collection documents the development of retailing as a field of study. The collection is also a record of McNair's understanding of economic principles and his objections to government regulation of the economy. Speeches, writings and research files kept by McNair concern general economic conditions and marketing issues including the New Deal, governmental intervention in business and the economy, and the role of the Harvard Business School in promoting an understanding of the free-market system. Other subjects include business cycles, economic forecasting, business's wartime role, business planning for peacetime, and developments in distribution and marketing. |
| Original Identifier: | ocm74907566 |
| نوع الوثيقة: | Mixed Materials |
| اللغة: | English |
| حقوق: | This record is part of the Harvard Library Bibliographic Dataset, which is provided by the Harvard Library under its Bibliographic Dataset Use Terms and includes data made available by, among others, OCLC Online Computer Library Center, Inc. and the Library of Congress. |
| رقم الأكسشن: | edshlc.010585290.2 |
| قاعدة البيانات: | Harvard Library Bibliographic Dataset |
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