How Asian brands soar: lessons from world's top Asian cases

التفاصيل البيبلوغرافية
العنوان: How Asian brands soar: lessons from world's top Asian cases
المساهمون: Han, Jeongsoo, editor., Jun, Mina, editor., Kim, Chŏng-gu, 1956- editor., Lee, Myung-Soo, editor., Kim, Miyea, editor.
سنة النشر: 2016
وصف مادي: xii, 204 pages : illustrations ; 24 cm
مصطلحات موضوعية: Brand name products -- Asia -- Case studies., Branding (Marketing) -- Asia -- Case studies., Competition, International -- Case studies., Corporations, Asian -- Management., Business planning -- Asia., Brand name products., Success in business., Case studies.
Original Identifier: ocn955115503
نوع الوثيقة: Book
اللغة: English
ردمك: 978-89-967308-4-2
89-967308-4-X
حقوق: This record is part of the Harvard Library Bibliographic Dataset, which is provided by the Harvard Library under its Bibliographic Dataset Use Terms and includes data made available by, among others, OCLC Online Computer Library Center, Inc. and the Library of Congress.
ملاحظات: Includes bibliographical references
رقم الأكسشن: edshlc.015016227.8
قاعدة البيانات: Harvard Library Bibliographic Dataset
الوصف
ردمك:9788996730842
899673084X