دورية أكاديمية

Developing Measurement Scales of Organizational and Issue Legitimacy: A Case of Direct-to-Consumer Advertising in the Pharmaceutical Industry

التفاصيل البيبلوغرافية
العنوان: Developing Measurement Scales of Organizational and Issue Legitimacy: A Case of Direct-to-Consumer Advertising in the Pharmaceutical Industry
المؤلفون: Chung, Jee Young, Berger, Bruce K., DeCoster, Jamie
المصدر: Journal of Business Ethics, 2016 Aug 01. 137(2), 405-413.
URL الوصول: http://www.jstor.org/stable/24755783
قاعدة البيانات: JSTOR Journals