كتاب إلكتروني
The Influence of the Fit of Export Marketing Strategy and Competitive Strategy on Export Performance from Mediation and Moderation Perspectives
العنوان: | The Influence of the Fit of Export Marketing Strategy and Competitive Strategy on Export Performance from Mediation and Moderation Perspectives |
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المؤلفون: | Virvilaitė, ReginaAff5, Šeinauskienė, BeataAff5 |
المساهمون: | Bilgin, Mehmet Huseyin, Series editorAff1, Aff3, Danis, Hakan, Series editorAff2, Aff4 |
المصدر: | Entrepreneurship, Business and Economics - Vol. 1 : Proceedings of the 15th Eurasia Business and Economics Society Conference. 3/1:449-465 |
قاعدة البيانات: | Springer Nature eBooks |
ردمك: | 9783319275697 9783319275703 |
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DOI: | 10.1007/978-3-319-27570-3_34 |