Wine as Luxury Experience: A Taxonomy of Consumers Based on Best-Worst Scaling

التفاصيل البيبلوغرافية
العنوان:	Wine as Luxury Experience: A Taxonomy of Consumers Based on Best-Worst Scaling
المؤلفون:	Behrens, Stefan^Aff1, Wiedmann, Klaus-Peter^Aff2, Hennigs, Nadine^Aff2
المساهمون:	Wiedmann, Klaus-Peter, editor^AffID1, Hennigs, Nadine, editor^AffID2
المصدر:	Luxury Marketing : A Challenge for Theory and Practice. :395-416
قاعدة البيانات:	Springer Nature eBooks

الوصف
ردمك:	9783834943989 9783834943996
DOI:	10.1007/978-3-8349-4399-6_22