دورية أكاديمية
Sexually explicit advertisements boost consumer recycling due to moral cleansing goal activation
العنوان: | Sexually explicit advertisements boost consumer recycling due to moral cleansing goal activation |
---|---|
المؤلفون: | Meng, Matthew D.Aff1, IDs11002023096890_cor1, Gamlin, JessicaAff2, IDs11002023096890_cor2 |
المصدر: | Marketing Letters: A Journal of Research in Marketing. 35(2):205-218 |
قاعدة البيانات: | Springer Nature Journals |
تدمد: | 09230645 1573059X |
---|---|
DOI: | 10.1007/s11002-023-09689-0 |