دورية أكاديمية
The Hunt–Vitell General Theoryof Marketing Ethics: Can it Enhance our Understanding of Principal-Agent Relationships in Channels of Distribution?
العنوان: | The Hunt–Vitell General Theoryof Marketing Ethics: Can it Enhance our Understanding of Principal-Agent Relationships in Channels of Distribution? |
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المؤلفون: | Vermillion, Leslie J., Lassar, Walfried M., Winsor, Robert D. |
المصدر: | Journal of Business Ethics. December 2002 41(3):267-285 |
قاعدة البيانات: | Springer Nature Journals |
تدمد: | 01674544 15730697 |
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DOI: | 10.1023/a:1021284922440 |